Marketing Manager

Hybrid working arrangement

Exciting marketing campaigns

Great working environment, Centrally located

IQPC has an exciting opportunity for an ambitious Marketing Manager to join the team! In this role you'll be responsible for creating and executing innovative marketing plans for events across APAC. This position will provide you with great learning opportunities, a dynamic environment and a high level of responsibility. It will provide you with an in-depth understanding of how to manage large multi-channel marketing campaigns from start to finish.

Here’s a sample of what you’ll get to do every day!
Marketing Campaign Management

Strategize and develop marketing plans, budgets, campaign schedules and ensure timely implementation of digital and offline activity

Drive targeted delegate and sponsor leads via

Social media campaigns that engage the community.

Effective E-Mail marketing

Compelling web copy and optimized websites

Content Development & Distribution

Develop content calendar, create relevant content pieces to support marketing campaign and nurture qualified leads

Distribute content through websites, media partners, social media and e-mail marketing to generate leads

Develop/Maintain Relationships with Media Partners

Create new and develop existing relationships with leading trade press and industry bodies. Create innovative partnership agreements which will drive interest for the event.

Create pre & post-event reports/articles/interviews to be featured in leading industry publications

Requirements

Bachelor’s degree, required, preferably in marketing, public relations or communications

At least 1+ years marketing experience preferred

Experience creating traditional and digital marketing campaigns

Experience creating and managing social media platforms

Experience using Google Analytics, CRM systems, Email marketing

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