Marketing Coordinator

Big data is our business. At Data Trust, we provide the best political data in the market through our premier national voter file, combined with expansive consumer data inventories and individualized analytical models. We are enabling our right-of-center clients to create a data-first strategy.

Job Summary

The Marketing Coordinator supports a range of marketing functions, including creative design, branding, content, communications, and analytics. This role combines creative out-of-the-box idea generation with hands-on execution to enhance Data Trust's external reach.

Responsibilities

Develop and execute various marketing campaigns aligned with company business objectives with the support of the Director of Client Strategy
Assist with qualitative and quantitative market research on clients, end-users, and competitors to inform strategy
Monitor competitor activity and industry trends to inform positioning and campaign strategy
Support market research efforts by synthesizing findings into clear, actionable recommendations
Collaborate cross-functionally to gather data, insights, and content for ongoing projects and campaigns
Support strategies to grow digital reach and audience engagement
Maintain a style guide and brand kit for visual consistency
Design client-facing and internal materials including presentations, memos, newsletters, and event collateral
Design various print and digital visual elements for internal teams, including flyers and graphics
Support external event planning and promotional materials for conferences and trade shows
Develop copy for digital channels, campaigns, and collateral that is on-brand and audience-appropriate
Build, schedule, and send marketing emails including newsletters, product announcements, and re-engagement and welcome series workflows.
Manage list hygiene, segmentation, and suppression rules to protect deliverability.
Draft and edit client emails and marketing copy
Coordinate relevant internal communications
Manage the company's social media presence, including content calendars, community engagement, and follower growth
Create and publish social content across relevant platforms
Assist in maintaining and updating company website content to ensure accuracy and brand alignment
Track and report on key marketing metrics across campaigns, social channels, and email programs
Analyze performance data to identify trends, surface insights, and recommend optimizations
Skills Managing multiple priorities and projects with competing deadlines
Self-starter able to work independently
Ability to brainstorm fresh ideas, make compelling recommendations, and implement new approaches
Ability to write and edit in various tones, formats, and voices for different audiences.
Attention to detail for strong brand and design cohesion
Familiarity with Adobe Creative Suite a plus
Basic HTML/CSS for email and exposure to analytics tools (Google Analytics, Looker) is a plus
Qualifications Bachelor's Degree in marketing or communications
0-2 years of experience in marketing, communications, or a related field (for example: internships, freelance work, and personal newsletters)
Familiarity with general marketing concepts and principles
Familiarity or interest in right-of-center and Republican politics and elections
Benefits & Logistics Full benefits package including four medical plan options, dental, vision, life, and LTD insurance
401(k) plan with company matching
Time Away plans including PTO, WFH, and Leave options
Company-paid commuter stipends
In-Person Monday through Thursday; Remote Fridays
Conveniently located modern office space in Arlington, VA

For any inquiries, please contact hr@thedatatrust.com.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification form upon hire. As a matter of company policy, we are not able to sponsor visas.