Field Marketing Coordinator

What you will do and achieve: Coordinate Factory-sponsored tradeshows, webinars, dinners, executive roundtables, direct mail campaigns, and field events from end-to-end

Organize team preparation meetings for each event

Project manage landing pages, registration, email campaigns, timelines, and deadlines

Source venues for Factory field marketing events

Closely integrate with marketing and sales, supporting territory needs and executing regional and account-based marketing strategies

Maintain budget tracker for your programs

Assist with creative approaches to marketing Factory programs (live and virtual)

Manage direct mail sends (gifts, swag, giftcards) as well as tradeshow shipments (banners, swag, handouts, deliverables)

Provide reports on campaign performance and track year-over-year program results

Collect and upload program lead data and surveys immediately post-program

Support flagship events like the Agent Native Development Summit

Travel 30-50% domestically

Qualifications What You Bring
1-3 years event planning and/or marketing experience, ideally at a high-growth SaaS or developer-focused company

Strong project management, time management, and organizational skills

Excellent written and verbal communication skills

Interest in metrics-driven marketing; comfortable tracking results against budget

Salesforce, marketing automation, and AI tools experience a plus

Thrive in fast-paced environments; able to shift priorities and support teammates as needed

A passion for developers, autonomy, and shaping how a new category is understood and adopted

The team is based in our San Francisco office (walking distance to Caltrain) and works together in person five days a week. This role can also be based in New York City.

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