Senior Field Marketing Manager

Owning the events program from strategy to execution, the full-time Senior Field Marketing Manager will manage a diverse range of events aimed at engaging buyers and driving pipeline growth in a remote setting.
Key responsibilities

Oversee the field events calendar, including planning, budgeting, execution, and post-event analysis
Collaborate with sales and SDRs to ensure targeted attendance from priority accounts at various events
Track and analyze event performance metrics to continuously improve the program and maximize ROI

Required qualifications

6+ years of field marketing or event marketing experience in B2B SaaS
Proven track record of running events that effectively generate pipeline and measure revenue contribution
Experience with diverse event formats, including executive roundtables and large-scale conference sponsorships
Highly organized with the ability to manage multiple events simultaneously
Creative mindset with a focus on developing innovative event experiences within budget constraints