Video Marketing Specialist -Remote

Video Marketing Specialist – CTV & Digital Content Location: Remote Duration: 3 months of work but will likely extend to 6 months
Job description:
Partner with media/performance teams to analyze creative performance (VTR, CTR, completion rate, CPA)
Execute A/B and multivariate creative tests; iterate based on data insights
Maintain creative test velocity: minimum 2-3 new variants per campaign cycle
Document learnings and contribute to internal creative best practices
Collaboration & Workflow:
Manage projects through Monday.com or Microsoft Teams
Participate in creative reviews, feedback sessions, and cross-functional planning
Maintain organized asset libraries and version control
Support brand consistency across all channels
Must-Have Qualifications
Level - Experience - Portfolio Requirements - Core Competencies
Junior - 1–2 years in video production/editing for digital advertising - At least 1 CTV/OTT ad sample (15–30s); 2–3 social video samples; basic storyboard examples - Strong editing fundamentals, understanding of ad specs, eagerness to learn CTV ecosystem
Mid-Level - 3–5 years in video marketing, digital advertising, or agency environment - 3+ CTV/OTT ads with documented performance outcomes (CTR, VTR, completion rates); A/B test examples; storyboards - Proven ability to optimize for performance, cross-channel adaptation experience, can work independently
Senior - 6+ years with leadership experience in video/creative teams - Comprehensive portfolio with campaign case studies, performance lift documentation, strategic recommendations - Creative strategy ownership, team mentorship, campaign optimization, stakeholder management
All Levels Must Demonstrate:
Proficiency in Adobe Premiere Pro and After Effects (or DaVinci Resolve equivalent)
Understanding of CTV ad ecosystem: programmatic buying, DSP platforms, measurement methodologies
Knowledge of video encoding, compression, and delivery standards
Strong visual storytelling within strict time constraints
Ability to write or collaborate on ad copy and CTAs
Nice-to-Have
Experience with The Trade Desk, DV360, Google Ad Manager, or Roku Direct Publisher,
Motion graphics expertise: After Effects expressions, Cinema The Client, or similar
Sound design and audio mixing capabilities
Familiarity with broadcast/linear TV ad production
Experience in B2B/Enterprise customer verticals
Knowledge of accessibility standards (WCAG) for video
Photography/cinematography skills for original content capture
Experience managing external vendors, freelancers, or agency partners
Core Technical Skills & Tools Video Editing & Production:
Adobe Premiere Pro, After Effects, Media Encoder
DaVinci Resolve, Final Cut Pro X
Avid Media Composer (preferred for broadcast backgrounds)
Design & Graphics:
Adobe Photoshop, Illustrator
Figma (for storyboards, mockups, collaboration)
After Effects expressions/scripting
Collaboration & Project Management:
Frame.io, Wipster, or similar review platforms
Monday.com, Notion, Microsoft Teams
Google Workspace / Microsoft 365
Ad Platforms & Specs Knowledge:
Roku Ad Specs, Hulu/Disney+ Ad Requirements, Amazon Fire TV, YouTube TV
The Trade Desk, DV360, Google Ad Manager
Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager
VAST/VPAID tag familiarity
Mountain and Simplifi ad platforms (optional)
Encoding & Delivery:
H.264/H.265 encoding, MP4/MOV containers
Bitrate optimization (15–25 Mbps for CTV)
Caption embedding: SRT, VTT, CEA-608/708
Color management: Rec. 709, HDR awareness