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Brand Strategy and Social Media Manager

ALEXIS LAUREN, Miami, FL, USA

Job type: Full Time


We're looking for a highly creative, strategic and 10 step ahead individual to join ALEXIS LAUREN as our Brand Strategy and Social Media Content Creator. This position plays a pivotal role in brand awareness, experiences, engagement and relationships.

Key Responsibilities

Create all content assets from social media to website needs

Create reels, before/after's, receive UGC content

Growth marketing through email and SMS campaigns

Create relationships through grassroots efforts

Manage and plan all events

Secure sponsors and partnerships

Grow email and lead database

Create influencer strategy and manage relationships

Social Media

Lead Content Calendar, Posting, Engagement, Instagram, Tik Tok

Stay on top of KPIs and growth strategy

Own execution and ideas

Track analytics and weekly performance

Graphic Design

Create newsletters and releases

Blog posts

Desired Experience

3 + years in social media, content creation and/or marketing

Must have a strong understanding of Tik Tok, Instagram and all social media platforms

Creative and detail-oriented

Self-starter and able to work independently

Experience with Canva and editing tools (Adobe Suite etc)

Ability to commute to Coral Gables and Bay Harbor Islands as needed

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