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Social Media Manager

F.-Schumacher-, New York, NY, USA

Pay: $70,000-$75,000/yr

Job type: Seasonal


Schumacher & Co. is an innovative interior design company that is disrupting the$150billion-dollarglobal interior design industry. We are a technological leader on the design frontier, constantly pushing boundaries and striving for excellence. With over 500+ employees and growing, we are driven by a shared belief that design transforms life. We are dedicated to the mission of helping our customers“celebrate the feeling of home”. Schumacher designs and produces some of the most beautiful fabrics, wallcoverings, trims, furniture, and accessories in the world. Our portfolio of products is broad, but they are united by a passion for design, a thirst for what is next, an appreciation forwhat’scome before, a drive to make our products with enormous care and attention for detail. Schumacher is a globally recognized company with a myriad of showrooms both domestically and internationally.

Our competitive advantage in the industry is people. We believe that our employees are our most valuable asset. F. Schumacher & Co is deeply anchored in our company core values which are as follows:

Preserve The Entrepreneurial Spirit

Take Ownership & Accountability

Be Solutions-Oriented

Demonstrate Courage

We empower our employees to live these values daily because we understand how it will positively impact the customer journey. F. Schumacher & Co., also known as FSCO, is the parent company to many brands within our portfolio. This role is part of Schumacher North America, which is the largest division of the company.

SOCIAL MEDIA MANAGER
Role Overview
We are seeking a strategic and creatively driven Social Media Manager to lead multi-platform storytelling across Instagram, TikTok, YouTube, LinkedIn, and Pinterest. This role will translate our luxury brand’s heritage, aesthetic, and evolving market positioning into compelling digital narratives that deepen consumer understanding, drive engagement, and strengthen long-term brand equity. The ideal candidate is equal parts strategist, storyteller, and performance analyst — someone who understands how to elevate a design‑driven brand while delivering measurable growth. They should have the drive and energy to stay ahead of the pack in all facets of social media and beyond, with an ability to generate ideas and experiment fearlessly.

Key Responsibilities

Lead multi-platform social strategy, developing cohesive frameworks that translate brand identity into platform-native content

Shape and execute monthly editorial calendars aligned with product launches, partnerships, seasonal moments, and broader marketing initiatives

Partner cross‑functionally with creative, PR, marketing, and design teams to ensure cohesive campaign storytelling across channels

Source and curate on‑brand and product‑filled content from internal teams, external partners, clients, and media

Develop and maintain a distinct, cohesive brand voice across channels, ensuring all messaging reflects heritage, tone, and evolving market positioning while driving meaningful engagement

Content Development & Production

Assist in producing high‑impact video content from home tours and collection launches to partnership campaigns

Concept and activate innovative, platform‑native marketing approaches for collection launches, transforming traditional product drops into immersive, story‑driven digital moments

Assist in cutting up YouTube videos alongside our Video Content Producer for Schumacher IG, YouTube shorts, etc.

Performance & Optimization

Analyze platform performance and audience behavior using native analytics and third‑party tools

Deliver monthly reporting inclusive of insights, learnings, and forward‑looking optimization strategies

Drive measurable growth through performance‑informed content refinement, consistently surpassing prior benchmarks on all channels.

Qualifications

2+ years experience leading multi‑platform social strategy for a luxury, lifestyle, or design‑forward brand

Demonstrated ability to drive measurable audience growth and organic reach

Experience producing high‑quality video and visual content

Deep understanding of platform‑specific strategy, particularly across Instagram, TikTok, and emerging social channels

Strong cross‑functional collaboration and communication skills

Analytical mindset with the ability to translate data into strategic direction

Preferred Skills

Knowledge of video‑editing and production

Strong interest and understanding of interior design

Your well-being is our top priority
Our benefits and total compensation are designed for the whole person, caring for both you and your family.

Corporate Annual Profit Sharing

401K Plan

Medical Coverage

Prescription Drug Plan

Vision Coverage

Health Savings Account (HSA)

TELADOC

Other Benefits

20 Paid Time Off (PTO)

10 Company Holidays

Life Insurance

Flexible Spending Accounts (FSA)

AFLAC Plans (Accident and Critical Illness Plans)

Pet InsuranceShort-Term Disability (STD)

Long Term Disability (LTD)

Parental Medical Leave

Child Bonding Leave

Employee Discount

Salary Range
$70,000 - $75,000 USD

We are an Equal Opportunity Employer committed to diversity, inclusion, and equality in the workplace. All qualified applicants will receive consideration for employment without regard to sex, race, color, age, national origin, religion, physical and mental disability, genetic information, marital status, sexual orientation, gender identity/assignment, citizenship, pregnancy or maternity, protected veteran status, or any other status prohibited by applicable national, federal, state or local law.

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