Content Writer (Social Media & Digital Platforms) (Volunteer)

Content Writer (Social Media & Digital Platforms) (Volunteer)
PromiseVoice | Social Media, Digital Storytelling & Audience Engagement
Organization: Mentor A Promise (MAP)
Division: PromiseVoice (in collaboration with PromiseLink / PromisePath)
Location: Remote (with potential NYC-based collaboration)
Type: Volunteer
About Mentor A Promise
Mentor A Promise (MAP) is a New York City–based nonprofit dedicated to supporting children and youth ages 5–18 experiencing housing instability. Through mentorship, literacy, social-emotional learning (SEL), creative expression, and community, MAP creates consistent spaces where young people can grow, belong, and thrive.
Our digital ecosystem—including PromisePath (student learning) and PromiseLink (mentor engagement)—extends this work beyond physical spaces. Across platforms, we use storytelling to build connection, visibility, and trust.
About PromiseVoice | Communications, Social Media & Public Narrative
PromiseVoice is MAP’s communications division responsible for how the organization speaks to the world—across social media, digital platforms, campaigns, and storytelling.
The division ensures that content is not only written well—but seen, shared, and felt .
Role Overview
We are seeking a Content Writer with a strong focus on social media and digital storytelling to create content that connects, engages, and grows MAP’s audience across platforms.
This role goes beyond writing—it requires understanding how content performs in real environments: Instagram, LinkedIn, TikTok, blogs, newsletters, and in-app experiences.
You will help shape how MAP’s voice shows up daily—through posts, captions, stories, campaigns, and digital narratives.
This is a writing + strategy + engagement role .
Key Responsibilities
Social Media Content Creation
Write compelling captions, posts, and short-form content for platforms (Instagram, LinkedIn, TikTok, etc.)
Adapt messaging for each platform’s tone, audience, and format
Develop content that is engaging, shareable, and aligned with MAP’s mission
Digital Storytelling & Narrative Development
Translate MAP’s work into clear, human-centered stories
Highlight student experiences, mentorship, and community impact
Ensure all storytelling reflects dignity, care, and authenticity
Content Strategy & Engagement
Contribute to content calendars and campaign planning
Write content that drives interaction, visibility, and growth
Support audience engagement through thoughtful, timely responses
Website & App Content Support
Write and refine content for MAP’s website and digital platforms (PromisePath / PromiseLink)
Ensure consistency across all digital touchpoints
Support UX-aligned content that improves clarity and usability
SEO & Performance Optimization
Apply SEO best practices for web and blog content
Use engagement data (views, clicks, shares) to refine writing
Continuously improve content based on performance insights
Cross-Team Collaboration
Work with designers, developers, and content teams
Align messaging with campaigns, programs, and partnerships
Support integrated storytelling across all platforms
Consistency & Communication
Maintain consistent tone, voice, and messaging across platforms
Check and respond to communications in a timely, professional manner
Meet deadlines and manage multiple content streams
Qualifications
Required
Strong writing, editing, and storytelling skills
Experience creating content for social media platforms
Understanding of platform-specific writing styles (short-form, caption-based, etc.)
Ability to write content that is clear, engaging, and audience-focused
Strong organizational and time management skills
Alignment with MAP’s mission and dignity-centered values
Preferred
Experience with SEO, analytics, or performance-based writing
Experience writing for nonprofit, education, or social impact organizations
Familiarity with content tools and platforms (Canva, scheduling tools, etc.)
Understanding of digital engagement trends and audience behavior
Commitment
Volunteer role
Approximately 5–10 hours per week
Minimum 6-month commitment required
Remote-first with optional NYC collaboration
What You’ll Gain
Hands-on experience in social media strategy and digital storytelling
Opportunity to shape the public voice of a growing nonprofit
Collaboration with creative, tech, and program teams
Portfolio development across multiple platforms
Professional references and letters of recommendation
A meaningful role amplifying stories that matter
How to Apply
Interested candidates must apply directly through Idealist and submit:
Resume (required)
Writing samples or portfolio (required)
Brief statement of interest
Write for where people are.
Not just on pages—but in feeds, in moments, in motion.
This role holds the pieces together.
From research to outreach to execution—help ensure every story is fully built before it’s told.
Thank you for your interest in volunteering with our organization. At this time, our volunteer opportunities are limited to individuals who are based in the United States due to legal, safeguarding, data-privacy, and programmatic requirements. We appreciate your interest in our mission and your understanding of these constraints.