Content Writer (Social Media & Digital Platforms) (Volunteer)

Mentor A Promise is a New York City–based nonprofit serving children and youth (ages 5–18) experiencing housing instability, grounded in the belief that every child is a Promise—full of potential, dignity, and possibility. We deliver consistent, high‑quality programming across mentorship, literacy, social‑emotional learning, and creative expression in shelters, schools, and community spaces, creating structured environments where students can grow, be seen, and build lasting skills. Through signature experiences like The Imagination Studio, The Kitchen Table, The Sound Lab, and The Story Space, we nurture academic development, emotional well‑being, and creative voice, all within a trauma‑informed, culturally responsive, and accessibility‑centered framework. Our work prioritizes dignity‑protective storytelling, consent‑driven engagement, and deep community partnership, ensuring that how we serve is as intentional as whom we serve. We are not only addressing immediate needs – we are building pathways to confidence, belonging, and long‑term opportunity, so every child has the support and foundation to carry their promise forward.

Content Writer (Social Media & Digital Platforms) (Volunteer)
Organization Mentor A Promise (MAP)

Division PromiseVoice (in collaboration with PromiseLink / PromisePath)

Location Remote (with potential NYC‑based collaboration)

Type Volunteer

About Mentor A Promise
Mentor A Promise (MAP) is a New York City–based nonprofit dedicated to supporting children and youth ages 5–18 experiencing housing instability. Through mentorship, literacy, social‑emotional learning (SEL), creative expression, and community, MAP creates consistent spaces where young people can grow, belong, and thrive.

Our digital ecosystem—including PromisePath (student learning) and PromiseLink (mentor engagement)—extends this work beyond physical spaces. Across platforms, we use storytelling to build connection, visibility, and trust.

About PromiseVoice | Communications, Social Media & Public Narrative
PromiseVoice is MAP’s communications division responsible for how the organization speaks to the world—across social media, digital platforms, campaigns, and storytelling.

The division ensures that content is not only written well—but seen, shared, and felt .

Role Overview
We are seeking a Content Writer with a strong focus on social media and digital storytelling to create content that connects, engages, and grows MAP’s audience across platforms.

This role goes beyond writing—it requires understanding how content performs in real environments Instagram, LinkedIn, TikTok, blogs, newsletters, and in‑app experiences.

You will help shape how MAP’s voice shows up daily—through posts, captions, stories, campaigns, and digital narratives.

This is a writing + strategy + engagement role .

Key Responsibilities
Social Media Content Creation

Write compelling captions, posts, and short‑form content for platforms (Instagram, LinkedIn, TikTok, etc.)

Adapt messaging for each platform’s tone, audience, and format

Develop content that is engaging, shareable, and aligned with MAP’s mission

Digital Storytelling & Narrative Development

Translate MAP’s work into clear, human‑centered stories

Highlight student experiences, mentorship, and community impact

Ensure all storytelling reflects dignity, care, and authenticity

Content Strategy & Engagement

Contribute to content calendars and campaign planning

Write content that drives interaction, visibility, and growth

Support audience engagement through thoughtful, timely responses

Website & App Content Support

Write and refine content for MAP’s website and digital platforms (PromisePath / PromiseLink)

Ensure consistency across all digital touchpoints

Support UX‑aligned content that improves clarity and usability

SEO & Performance Optimization

Apply SEO best practices for web and blog content

Use engagement data (views, clicks, shares) to refine writing

Continuously improve content based on performance insights

Cross‑Team Collaboration

Work with designers, developers, and content teams

Align messaging with campaigns, programs, and partnerships

Support integrated storytelling across all platforms

Consistency & Communication

Maintain consistent tone, voice, and messaging across platforms

Check and respond to communications in a timely, professional manner

Meet deadlines and manage multiple content streams

Qualifications
Required

Strong writing, editing, and storytelling skills

Experience creating content for social media platforms

Understanding of platform‑specific writing styles (short‑form, caption‑based, etc.)

Ability to write content that is clear, engaging, and audience‑focused

Strong organizational and time management skills

Alignment with MAP’s mission and dignity‑centered values

Preferred

Experience with SEO, analytics, or performance‑based writing

Experience writing for nonprofit, education, or social impact organizations

Familiarity with content tools and platforms (Canva, scheduling tools, etc.)

Understanding of digital engagement trends and audience behavior

Commitment

Volunteer role

Approximately 5–10 hours per week

Minimum 6‑month commitment required

Remote‑first with optional NYC collaboration

What You’ll Gain

Hands‑on experience in social media strategy and digital storytelling

Opportunity to shape the public voice of a growing nonprofit

Collaboration with creative, tech, and program teams

Portfolio development across multiple platforms

Professional references and letters of recommendation

A meaningful role amplifying stories that matter

How To Apply
Interested candidates must apply directly through Idealist and submit

Resume (required)

Writing samples or portfolio (required)

Brief statement of interest

Write for where people are. Not just on pages—but in feeds, in moments, in motion. This role holds the pieces together. From research to outreach to execution—help ensure every story is fully built before it’s told.

Thank you for your interest in volunteering with our organization. At this time, our volunteer opportunities are limited to individuals who are based in the United States due to legal, safeguarding, data‑privacy, and programmatic requirements. We appreciate your interest in our mission and your understanding of these constraints.

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