Marketing Lead

Marketing Lead
Title of Role: Marketing Lead
Location: San Francisco, onsite
Company Stage of Funding: Seed - B2B
Office Type: Onsite
Salary: $125K-$175K
Company Description

We're representing a dynamic B2B startup in the Seed stage, focused on building innovative solutions that drive significant impact in their industry. As their first dedicated marketing hire, you will play a pivotal role in shaping their marketing strategy and establishing a strong market presence. This company is poised for rapid growth and is looking for an individual who thrives in a fast-paced environment and is eager to make a meaningful contribution.
What You Will Do
Own the end-to-end marketing strategy, crafting messaging and executing campaigns across multiple channels.
Develop and scale the company's presence at key industry conferences to generate high-quality leads and enhance brand visibility.
Create and manage diverse content formats, including website copy, case studies, blog posts, and LinkedIn updates.
Collaborate closely with the sales team to drive pipeline growth through effective demand generation and compelling sales materials.
Experiment with and optimize new online acquisition channels, leveraging SEO and targeted ad campaigns to drive user engagement.
Ideal Candidate Background
4-8 years of experience in a marketing role, with a strong emphasis on B2B strategies.
Proven expertise in managing Google Ads campaigns and optimizing for performance.
Demonstrated ability to create engaging content that resonates with target audiences.
Experience working in a startup environment, showcasing adaptability and resourcefulness.
Preferred
Familiarity with SEO best practices and tools to enhance online visibility.
Experience in event marketing and managing logistics for conferences and trade shows.
Background in collaborating with sales teams to align marketing efforts with business objectives.
Compensation and Benefits

The base salary for this role ranges from $125K to $175K, commensurate with experience. In addition to competitive compensation, the company offers a dynamic work environment and the opportunity to help shape the future of their marketing strategy.