Marketing Manager

Opportunity:

Contract (1 year)

Schedule:

Monday – Friday 8am-5pm (1 day remote)

Payrate:

$40/hour

Responsibilities

Partner with sales and marketing leadership to develop and align marketing strategy with overall business goals

Build and maintain strong relationships with cross-functional stakeholders across marketing, digital, and IT teams

Manage and optimize marketing automation platforms to ensure proper configuration and performance

Design and execute automated campaigns across the customer lifecycle, including email, lead nurturing, and workflows

Oversee data management within automation tools, including segmentation, list management, and data quality

Analyze campaign performance, track key metrics, and provide actionable insights to stakeholders

Continuously optimize campaigns and processes to improve efficiency and results

Collaborate with channel and content teams to execute digital marketing strategies across key customer touchpoints

Support lead generation and nurturing strategies across digital channels

Align digital marketing initiatives with product priorities and business objectives

Enhance customer experience and satisfaction across digital platforms

Gather stakeholder feedback to refine strategies and drive continuous improvement

Qualifications

Bachelor’s degree in marketing, business, or related fields.

5+ years of email marketing/automation experience

Experience implementing multi-platform digital marketing campaigns, content writing, developing campaigns for B2B companies

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