Opportunity
We are seeking a
Global Product Manager
to join the
Global Strategic Marketing
team within our Vascular business, based in
Santa Clara, CA . This fully onsite, individual‑contributor role focuses on managing the Coronary franchise portfolio of products, including the Orbital Atherectomy Device and Coronary Dilatation Catheters (CDC) and accessories.
What You’ll Work On
The Global Product Manager will play a key role in shaping how Abbott shows up globally in the highly competitive coronary space, driving programs that help physicians deliver better patient outcomes and make a difference worldwide. You will manage the portfolio in the Coronary franchise and work cross‑functionally to develop global marketing strategies.
Position Accountability and Scope
Strategic & Tactical Execution
Own and execute global downstream marketing strategies to drive Vessel Closure adoption and usage worldwide.
Develop and implement promotional campaigns, communication plans, and product messaging that differentiate Abbott’s technologies in competitive markets.
Coordinate with Advertising & Promotion and Clinical Affairs teams to ensure compliant, evidence‑based claims and robust messaging strategies.
Collaborate with Marketing Communications to guide messaging, branding, and external communications efforts.
Plan and execute multi‑channel marketing programs and campaigns on digital platforms.
Life Cycle Management
Lead product lifecycle initiatives, including analyzing product performance, managing improvements, and shepherding the product through launch to sunsetting.
Partner cross‑functionally to ensure LCM plans are on track and flawlessly executed.
Collaborate with cross‑functional teams to identify product candidates for life cycle management and develop robust business cases.
Global Commercial Support
Collaborate closely with regional marketing teams to ensure global alignment on strategies, messaging, and tools.
Support field sales with sales enablement tools, training content, customer‑facing assets, and key conference deliverables.
Coordinate with Commercial Excellence to assess market share performance and adjust tactics accordingly.
Participate in and support regional meetings and tradeshows to drive customer adoption.
KOL Engagement & Market Interaction and Insights Gathering
Organize and participate in field visits, customer meetings, and physician advisory boards.
Partner with Key Opinion Leaders (KOL) to gather insights and advocate for product adoption.
Support international congresses and symposia with messaging, logistics, and relationship building with KOL to drive customer engagement.
Conduct market research and thoroughly understand competitive offerings to guide competitive strategy, providing sales force with positioning and tools.
Demand Planning & Forecast Alignment
Partner with Demand Planning to build accurate sales forecasts aligned with product trends.
Provide ongoing input to regional teams to optimize inventory and production planning.
Budget Management
Own and manage the marketing budget for your portfolios, ensuring strategic allocation and ROI tracking.
Monitor marketing spend, reconcile vendor invoices, and track campaign effectiveness using relevant KPIs.
Education and Experience You’ll Bring
Bachelor’s Degree in Business Administration, Marketing, Science, Engineering, Program Management, or equivalent education‑work experience; Master’s Degree or MBA preferred.
Minimum 5 years progressively responsible business experience in a class III medical device company or equivalent, including product, market or program management.
Minimum 3 years of demonstrated leadership capability managing cross‑functional projects in a global environment.
Ability to work independently and collaboratively in a fast‑paced, high‑visibility environment.
Substantive knowledge of the cardiac medical device industry, health care delivery, and specific heart‑failure experience.
In‑depth understanding of product and market development, data analysis, and strategic business acumen.
Exceptional project management skills with ability to juggle multiple assignments within budget and timelines.
Strong analytical skills, including financial modeling and business analysis.
Excellent verbal and written communication, interpersonal, and presentation skills to lead cross‑functional teams.
Proficiency with Microsoft Office and related tools.
Strong relationship‑building skills at all organizational levels and across diverse teams.
Ability to thrive in highly matrixed and geographically diverse business environments.
Strong organizational, planning, and follow‑up skills with accountability for others.
Curiosity, positivity, creativity, and genuine empathy for customers.
Ability to travel approximately 30%, including internationally.
Abbott is an Equal Opportunity Employer, committed to employee diversity.
The base pay for this position is $114,000.00 – $228,000.00. In specific locations, the pay range may vary from the range posted.
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Global Product Manager
Abbott, Santa Clara, CA, USA
Pay: $114,000-$228,000/yr
Job type: Full Time