Sales and Retailer Marketing Specialist

Maggie Sottero Designs is a family-founded and led company dedicated to celebrating love stories through exquisitely crafted wedding gowns. With three signature labels—Maggie Sottero, Sottero and Midgley, and Rebecca Ingram—our designs embody beauty, diversity, and personal expression. We partner with bridal salons globally to provide brides with a personalized boutique experience as they find their dream dress. Driven by innovation and meticulous attention to detail, we remain committed to making brides feel exceptional on their special day. Our mission is to bring bridal dreams to life with love and inclusivity at the heart of all we do.

Reports to:

Director, Customer Success

Mission
Develop customer base to market and promote the Maggie Sottero Designs labels to drive brand awareness, advocacy, and sales.

Role Description
The Maggie Sottero Designs (MSD) Sales and Retailer Marketing Specialist reports to the Director of Customer Success Director (DCS) and is an integral member of the Customer Success and Sales Teams. This person will support Retailer Success and occasionally travel to Market Events and Retailer locations to support retailers in increasing brand engagement, customer experience, and sales. The Sales and Retailer Marketing Specialist is meant to embody the Maggie Sottero corporate identity in appearance, demeanor, values, product knowledge, and ethics in support of the MSD mission, vision, and values.

Core Responsibilities (other duties may be assigned):
Communications and Resources

Creates trainings, articles, presentations, and communications in partnership with the DCS to increase selling skills, foster connection with today’s bride; build brand awareness, product knowledge, and customer loyalty to ultimately drive in-store sales.

Create and maintains Retailer Coaching resources: Stylist and Marketing eblasts, presentations, and educational guides.

Manage Retailer Facebook Community, Online Resource Libraries, and Landing Pages.

Support promotional campaigns for Retailers and Stylists in partnership with the Communications Coordinator.

Leverages market and corporate intelligence, and retailer feedback, to refine training curriculum to best support the development needs of each store.

Sales and Marketing Coaching

Performs distance-based trainings to help retailers increase brand awareness.

Support shops on event preparation and marketing.

Support in the creation, delivery and promotion of In-Shop and distance-based trainings, webinars, and videos.

Collaborate with the Marketing department to retailer marketing content and promote retailer events.

Active and positive contribution to the Sales team.

Represents all Maggie Sottero labels with a strong understanding of bridal fashion and key design and product differentiators, and benefits.

Supports salesforce as needed with new account onboarding coaching calls to build long-term customer loyalty and success.

Participates in biannual salesforce trainings.

Builds and maintains relationships with Sales Agents and Retailers.

Amplifies Maggie Sottero Designs through a positive can-do attitude and willingness to evolve and grow with the role and the organization.

Research and documents market intelligence.

Attends Trade Shows to work with customers and sales agents and aids with set up and tear down (required).

Represents and upholds the company Mission, Vision, and Values.

Qualifications

Associate’s or Bachelor’s degree preferred

Consultative Selling and Training

Honest and Ethical

Follows through on commitments

Achievement oriented

Enthusiastic and aspirational to a young, fashion-focused sales team

Shares in the Mission, Vision and Values of Maggie Sottero Designs, LLC

Proactive and Quick Thinking

Creative and Innovative

Ability to communicate effectively

Teamwork

Customer Service Oriented

Adaptable and Resourceful

Growth Mindset

Benefits

Wages- Based on Experience

Medical – 4 plans through Select Health

HSA – Employee contributes

Profit-sharing – discretionary; dependent on profits of the company.

Dental – Principal.

401k plan – Company matches $.50 up to 5% of income or 2.5%

Employees can purchase Voluntary Short Term Disability.

Group Life and AD&D Principal. – Company pays 100%, $15,000

Retirement Plan Profit Sharing Yes, up to company discretion.

Critical Illness – Principal. Employees can purchase.

PTO

VASA discounted Gym membership

Holidays – 9 paid holidays/yr. We close Black Friday, and the week between Christmas and New Year and those are not paid.

Please note that we are closed the day after Thanksgiving, and the week between Christmas and New Years. You may take PTO days to continue to be paid during these closures. If you do not have enough acquired PTO hours during your first year of employment, you may borrow up to 16 hours (2 days) worth of PTO.

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