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Coordinator, Digital Marketing UFC & ZB

UFC GYM, New York, NY, USA

Pay: 60.000 - 80.000

Job type: Full Time


The Role And What You’ll Do

Help to develop and execute comprehensive digital marketing strategies aligned with business goals

Support online campaigns across channels such as email marketing, social media, display advertising, and content marketing

Help to manage digital marketing budgets and ensure cost‑effective campaign performance

Plan, execute, and optimize paid advertising campaigns

Support content creation for websites, email campaigns, and social media platforms

Optimize campaign performance, user experience, conversion, and click‑through rates

Help to manage project timelines, budgets, and resources, ensuring efficient execution and delivery, including building media plans and social media strategy and scheduling

Develop and maintain strong relationships with clients and partners, understanding their needs and objectives to deliver tailored digital solutions

Collaborate with internal teams (Business Development, Partnership Marketing, Production, etc.), brand partners, external agencies, and vendors

Monitor and analyze performance using tools like Google Analytics and marketing dashboards

Identify and propose new opportunities for digital activations and partnerships that align with the UFC’s business objectives

Stay up to date with digital marketing trends, tools, and best practices

You Have These

Bachelor’s degree in Marketing, Business, Communications, or a related field

1-2 years of proven experience in digital marketing, online campaign management, media planning, media buying, or digital media agency experience

Experience with analytics tools (e.g., Emplifi, Google Ad Manager)

Strong understanding of SEO, PPC, social media, email marketing, and content marketing

Excellent communication, project management, and analytical skills with the ability to prioritize tasks, manage timelines, and meet deadlines

Strong analytical and problem‑solving skills, with the ability to measure and optimize project performance

Ability to work in a fast‑paced environment and adapt to changing priorities

We’d Love If You Also Have These

Certification in Google Ads, Google Analytics, or other digital marketing platforms

Experience with marketing automation tools and CRM systems

Knowledge of basic web development, graphic design, and video editing principles

Experience working in the sports or entertainment industry

Knowledge of the MMA, boxing and the UFC Brand

Per local requirements and in the interest of transparency, the hourly rate shown below reflects the prevailing current hiring range for this position.

Hiring Rate Minimum: $21.00 hourly (minimum will not fall below the applicable state/local minimum wage thresholds)

Hiring Rate Maximum: $28.00 hourly

The company strives to provide locally competitive rewards packages, which include a base rate along with, as applicable, short‑ and long‑term incentives, growth and developmental opportunities, and robust benefits such as health care, retirement, vacation, and other paid time off.

TKO is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws regarding non‑discrimination in employment. TKO makes employment decisions based on merit and qualifications, without considering an employee’s or applicant’s race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, marital status, veteran status, or any other basis prohibited under federal, state or local laws governing non‑discrimination in employment in every location in which the Company has facilities. TKO also provides reasonable accommodations for qualified individuals with disabilities in accordance with the Americans with Disabilities Act (ADA) and applicable state or local laws.

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