Digital Media Manager

This role is for one of the Weekday's clients.

Min Experience: 3 years
Location: Stanford, CA (Hybrid)
Job Type: full-time

Requirements
Responsibilities

Manage day-to-day requests, handling content planning, creation, and publishing across Facebook, LinkedIn, Twitter, and Instagram

Develop and execute social media campaigns to promote events, new programs, and special announcements

Coordinate with social media campaign freelancers on special projects and weekly tasks

Upload events videos to YouTube

Draft, design, test, and deploy 1-4 email newsletters per week using email marketing platform Emma

Assist in writing compelling copy and subject lines that engage diverse audiences including researchers, students, industry partners, and the general public

Design email templates and graphics that align with brand guidelines

Conduct A/B testing to optimize subject lines, content, and send times

Update social and email templates, signatures, and branding to reflect the merged organization

Create graphics, videos, and other multimedia content using design tools (Canva, Adobe Creative Suite, or similar)

Skills

Proven experience with email marketing platforms (e.g., Mailchimp, Constant Contact, Emma, or similar)

Experience with social publishing and listening platforms like Brandwatch, Khoros, or Sprout Social.

Familiarity with higher education, research, or technology sector communications preferred

Education & Experience

Bachelor's degree and at least three years of relevant digital media or communications experience, or a combination of education and relevant experience

Must-have skills

Digital media

Social media

Good-to-have Skills

A/B testing

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