Field Marketing Coordinator

Description
Role Overview

We are seeking a highly organized and detail-oriented Field Marketing Coordinator to support regional marketing programs with a strong emphasis on data management, campaign execution, and operational support. This role plays a critical part in ensuring marketing activities run smoothly—from accurate data entry and lead processing to supporting communications and sponsorship activations. This is an execution-focused role ideal for someone who thrives in fast-paced environments and enjoys working behind the scenes to drive successful outcomes.

Key Responsibilities

Data Management & Entry

- Accurately enter, update, and maintain campaign, event, and lead data in systems such as Salesforce and HubSpot

- Manage lead uploads, list imports, and data cleansing to ensure accuracy and completeness

- Support lead routing and follow-up processes in partnership with sales teams

- Track campaign and event performance metrics and assist with reporting

- Ensure proper attribution of leads and activities across campaigns

- Maintain data hygiene and compliance with internal processes and privacy regulations

Communications Support

- Assist in building and scheduling campaign communications (emails, invites, reminders, follow-ups)

- Support content updates for event pages, registration platforms, and internal communications

- Coordinate distribution of messaging across channels to ensure timely delivery

- Help maintain consistency in messaging and branding across assets

Sponsorship & Event Support

- Provide logistical and administrative support for sports sponsorship activations and field events

- Manage attendee lists, invitations, confirmations, and onsite check-in processes

- Coordinate materials, vendor communications, and shipping for events

- Assist with post-event follow-up, including data upload and reporting

Operational & Team Support

- Support field marketing managers with day-to-day execution of campaigns and events

- Coordinate across internal teams (marketing, sales, operations) to ensure alignment

- Track timelines, deliverables, and program milestones

- Assist with budget tracking, purchase orders, and vendor invoices

Qualifications

- 2–5 years of experience in marketing, operations, events, or administrative support roles

- Strong attention to detail and high level of accuracy in data entry and management

- Experience working with CRM or marketing automation tools (e.g., Salesforce, HubSpot)

- Excellent organizational and time management skills

- Ability to manage multiple tasks and meet deadlines in a fast-paced environment

- Strong communication skills and a collaborative mindset

Preferred Qualifications

- Experience supporting events, field marketing, or sponsorship activations

- Familiarity with lead management and campaign reporting processes

- Experience in B2B or enterprise environments