The Marketing Manager is responsible for the following onsite duties at a Harlem residential apartment building:
1) Manage and optimize the leasing pipeline within Trello and CRM systems
2) Monitor performance of AI leasing tools (including MeetElise) and identify gaps in engagement or conversion
3) Conduct ongoing lead source analysis to evaluate channel ROI and inform marketing strategy
4) Oversee all ILS listings across Website, Apartments.com, Zillow, Facebook, SpareRoom, Furnished Finder, Craigslist, and Reddit, ensuring accuracy and optimization of pricing, photography, descriptions, and syndication
5) Monitor Virtual Assistant communications across all listing channels on a weekly basis to ensure effective and prompt responses, with particular attention to SpareRoom and Facebook where leads may not appear in Entrata
5) Own the full lead lifecycle from initial inquiry through move-in, including intake, follow-up, tour scheduling, application processing, and approvals
You will serve as both the primary closer and the architect of the leasing process, owning conversion performance, team accountability, and continuous optimization of the leasing funnel. This position requires exceptional communication and customer experience instincts.
This premier Manhattan high-rise represents modern luxury living at its finest, featuring:
- 256+ residential units across multiple product types—luxury apartments, furnished co-living suites with private bedrooms, and affordable housing
- World-class amenity package including dual rooftop lounges with stunning Midtown skyline views
- State-of-the-art fitness center, wellness spa with infrared sauna and hydromassage
- Professional coworking space, recording/podcast studio, and golf simulator
- Community lounges, parlour room with billiards and shuffleboard, screening room
- Premium unit finishes including in-unit laundry, keyless entry, and high-end stainless steel appliances
- East Harlem location with excellent transit access
- Learn more about the property at TheReserveNYC.com
Our company is a fast-growing national property management firm with a reputation for operational excellence and innovation. The company manages a diverse portfolio of residential communities across the country and is committed to creating exceptional living experiences through data-driven operations, technology adoption, and a people-first culture. This is an opportunity to join a dynamic organization on an accelerated growth trajectory with significant career advancement potential.