SENIOR MARKETING MANAGER - Babson College - Babson Park, MA

SENIOR MARKETING MANAGER - Babson College - Babson Park, MA
At Chartwells Higher Education, we don’t just serve meals; we create experiences that fuel student success, build community, and elevate campus life. We’re looking for a dynamic, hands‑on Sr. Marketing Manager to lead innovative strategies that bring Babson College’s Dining programs to life. As the Sr. Marketing Manager, you’ll be the creative engine behind our dining brand on campus, developing and driving initiatives that increase awareness, engagement, and revenue. Your work will directly impact how students experience dining at Babson College.

Key Responsibilities

Lead the annual marketing plan and budget to meet sales goals across meal plans, retail dining, residential dining, catering, concessions, and summer programs.

Execute promotions and campaigns that resonate with students and the campus community.

Manage all client and campus communications—daily, weekly, and monthly.

Partner and integrate student and alumni businesses into the overall marketing strategy.

Own the digital strategy for dining, including social media, digital engagement, and online brand presence.

Implement and measure consumer feedback programs to ensure continuous improvement.

Maintain exceptional merchandising standards across all dining locations.

Present marketing strategies, results, and campaigns to campus partners and student groups.

Collaborate with departments across campus to support events and introduce new initiatives.

Manage and support Student Success interns and marketing coordinators.

Support associate training, recognition, and engagement initiatives.

Deliver ROI reporting and track key performance indicators.

Partner with clients and collaborators through quarterly vision planning meetings.

Support satellite locations, regional marketing projects, and special initiatives as needed—including occasional evenings, late nights, and weekends.

Preferred Qualifications

3+ years of proven, hands‑on marketing experience.

Strong B2C marketing expertise; B2B experience is a plus.

Ability to collaborate effectively with operations, culinary, retail, merchandising, and client relations teams.

Excellent organizational, time management, and communication skills.

Confidence presenting to large groups and diverse audiences.

Proficiency in Microsoft Office Suite (PowerPoint, Word, Excel).

Experience developing impactful social media content and digital strategies.

Graphic design skills (Adobe Creative Suite) are a plus.

Benefits

Medical

Vision

Life Insurance/AP

Disability Insurance

Retirement Plan

Paid Time Off

Holiday Time Off (varies by site/state)

Associate Shopping Program

Health and Wellness Programs

Discount Marketplace

Identity Theft Protection

Pet Insurance

Employee Assistance Program

Flexible Spending Accounts (FSAs)

Personal Leave

Equal Opportunity Employer
Compass Group is an equal opportunity employer. At Compass, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.

Legal Disclaimer
Qualified candidates must be able to perform the essential functions of this position satisfactorily with or without a reasonable accommodation. Disclaimer: this job post is not necessarily an exhaustive list of all essential responsibilities, skills, tasks, or requirements associated with this position. While this is intended to be an accurate reflection of the position posted, the Company reserves the right to modify or change the essential functions of the job based on business necessity. We will consider for employment all qualified applicants, including those with a criminal history (including relevant driving history), in a manner consistent with all applicable federal, state, and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York Fair Chance Act.

Additional Information
Nearest Major Market: Boston

Job Segment: Merchandising, Chef, Culinary, Retail, Hospitality

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