Social Media Manager

At Rollstack, we are revolutionizing the way businesses share and communicate data and insights. Organizations worldwide rely on slide decks and documents to make informed decisions, whether for leadership, clients, or partners. Yet, preparing these materials often consumes countless hours. Rollstack fully automates that.
We help some of the world's leading organizations, from mid-sized to public companies like SoFi, Zillow, and Whirlpool, automate their slide decks and documents. Headquartered in New York, we offer a remote-friendly workplace and are backed by Insight Partners and Y Combinator, the most successful startup incubator in the world that produced companies like Airbnb, Twitch, Instacart, Dropbox, Reddit, Doordash, Stripe, and Coinbase.
Our team operates with speed and focus to deliver outsized impact for our customers. We approach every challenge with first principles, never assuming things have to be done a certain way. We are a diverse team that believes intelligence and kindness go hand in hand, welcoming individuals from all backgrounds. Our persistence and rapid execution define us as a category leader and a future generational company.
About the Role

Rollstack is looking for a Social Media Manager to build and scale our content engine across LinkedIn and other social platforms.
This is a high-impact, high-ownership role focused on turning Rollstack into a top-of-mind brand in the data and productivity space. You will own the creation and distribution of content that showcases our product, our customers, and our point of view.
This role is highly hands‑on and ideal for someone who enjoys building from scratch, experimenting quickly, and operating at high velocity. You will work closely with Growth, Product, Sales, and Customer Success to translate real customer use cases into compelling content that drives awareness, engagement, and pipeline.
You will report directly to our Growth Director and collaborate across the company.
What You Will Do

Own and scale Rollstack’s social media presence, with a primary focus on LinkedIn, X, and other relevant social

Produce and publish high‑quality content multiple times per week (posts, carousels, short videos)

Turn product capabilities and customer use cases into compelling, visual content

Create:
Customer stories and case studies

Product demos and feature highlights

Short‑form videos (e.g., 30–60s clips)

Partner with Product, Sales, and Customer Success to identify content opportunities

Build repeatable content formats and series that compound over time

Experiment rapidly with new content types, formats, and distribution strategies

Engage with the community across platforms (comments, conversations, trends)

Track and analyze performance (reach, engagement, pipeline influence) and iterate quickly

Stay on top of trends in social media, AI tools, and the data ecosystem

Who We Are Looking For

2–5 years of experience in social media, content, or growth roles

Deep expertise in LinkedIn, with strong familiarity across platforms such as Instagram and TikTok

Strong content instincts — knows what performs and how to capture attention quickly

Comfortable creating visual and video content, not just writing

Hands‑on with modern AI tools for:
Content writing

Video editing and content production

Ability to produce high‑quality content quickly and consistently

Strong business acumen and understanding of B2B dynamics

Genuinely curious and excited about data, analytics, and productivity tools

Ability to translate complex product capabilities into clear, engaging content

Analytical mindset with the ability to track performance and iterate

Thrives in a fast‑paced, high‑ownership startup environment

Why Join Us

Join a Y Combinator‑backed company redefining how teams communicate data and insights

Work alongside an exceptional team of builders and operators, including alumni from Amazon, Meta, Pinterest, Tesla, and AiFi

Be part of a fully remote, globally distributed team that values autonomy and impact

Help shape the messaging and positioning of a category‑defining product

Look forward to bi‑annual team off‑sites in destinations that belong on your travel bucket list

Earn competitive compensation and meaningful equity in a high‑growth startup where your work directly shapes the company’s trajectory

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