Sales and Marketing Director

Location 7010 W 8th,Greeley, CO, 80634,United States

Base Pay $64,000.00 - $67,000.00 / Year

Employee Type FT Exempt

Description
High Plains Crossing, Greeley's premier Memory Care community, is seeking a dynamic and results-driven Sales and Marketing Director to join our leadership team. In this role, you will guide the sales team in developing and executing strategies that support the community’s occupancy goals while creating a warm, welcoming, and homelike experience for prospective residents and families. You will cultivate and manage relationships with prospects, families, and key referral partners, ensuring a professional and personalized approach throughout the sales process. The ideal candidate is motivated, strategic, and passionate about helping individuals and families discover the right senior living experience.

At Ascent Living Communities, we’re dedicated to elevating senior living by creating a better life for our residents, their families, and the team members who support them. We believe in providing our teams with the tools, resources, and opportunities they need to thrive—both personally and professionally. Our communities are designed around warmth, trust, and connection, offering a boutique experience that feels like home. High Plains Crossing is proud to be part of the Ascent Living family, a locally owned Colorado company known for its innovative approach, outstanding care, and commitment to excellence in senior living.

Benefits

4 weeks of paid time off a year

Medical insurance including vision and dental

100% employer paid life and long-term disability insurance

Accident and short-term disability insurance

401(k) with employer match

Sunny Day emergency savings account with employer match

Duties and Responsibilities

Improve upon the occupancy level of the community in accordance with the marketing and business plans

Close sales by assisting prospective residents, their families and/or advisors in the decision-making process by understanding their needs and showing them how the community can meet and exceed their expectations

Supervise the activities of the sales team

Respond promptly to all inquiries from referral sources, perspective residents and families

Develop and maintain relationships with and generate leads through residents, families, and professional referral sources

Provide information and conduct presentations about services and programs, market advantages, availability, and other relevant information to meet the needs of prospective referral sources and community groups

Plan, coordinate, and implement monthly prospect and/or referral source activities and events as specified by the community marketing plan

Research and provide recommendations for content delivery of brochures, flyers, press releases and other forms of media that promote the community's services

Qualifications

Minimum 5 years sales experience, preferably in the retirement industry, with a proven track record of generating and closing a high percentage of qualified leads is required

Bachelor’s degree in Marketing, Business, or a related field is preferred

Ability to observe, listen, and communicate effectively

Proficient with computer skills, and ability to learn new software platforms

Ability to deal tactfully with associates, residents, family members, visitors, government agencies/employees and the public

Valid Driver’s license required

Due to the nature of the work performed by Ascent Living Communities, and that this position works with a vulnerable population, we do require a criminal background check be completed

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