Senior Marketing Strategist

Location:

NYC, Hybrid (In office 2 days/ week)

Industry:

Events Services

Our client is a fast-growing B2B market research and executive events organization connecting senior decision-makers with innovative strategies and technologies shaping the future of enterprise business.

They are seeking a highly driven Senior Marketing Strategist to work directly alongside executive leadership and take ownership of marketing strategy across a growing portfolio of B2B events.

This is not a “manage agencies from a distance” type of role, this is a hands‑on opportunity for someone who loves building campaigns, testing ideas, analyzing performance, and making a direct impact on business growth.

Even more exciting: this role is designed to evolve into a leadership position with the opportunity to build and manage a marketing team as the company scales.

Responsibilities

Own end-to-end strategy and execution for event and portfolio marketing campaigns

Drive demand generation, lead generation, and database growth initiatives

Analyze campaign performance, ROI, and marketing metrics to optimize results

Create compelling marketing copy, campaign content, and website updates

Manage social media strategy and external vendor/channel partnerships

Collaborate cross-functionally with sales, production, and customer success teams

Identify new growth opportunities, marketing innovations, and campaign strategies

Over time, help build and lead a growing marketing function

Requirements

3–5 years of B2B conference/event marketing experience

Strong hands‑on campaign execution experience with measurable results

Excellent copywriting and communication skills

Ability to think strategically while remaining execution-focused

Experience managing budgets, timelines, and multiple campaigns simultaneously

Entrepreneurial, proactive mindset with a strong sense of ownership

Leadership potential or prior people management experience preferred

Bachelor’s degree or equivalent experience

Benefits

High-visibility role with direct exposure to leadership

Autonomy to test, build, and implement your own ideas

Clear path toward team leadership and long-term growth

Opportunity to make a measurable impact within a scaling organization

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