Not Just Built for Litigators. Built by One.
The first marketing leader for an AI-native litigation platform built by a 15-year trial attorney. The hire who turns "litigator-built" from a tagline into a category.
About OurFirm.ai
OurFirm.ai is redefining how litigation gets done. We're an AI-native platform purpose-built for trial lawyers and litigation teams, from solo practitioners to AmLaw 100 groups, who expect excellence, precision, and speed, and we hold ourselves to the same bar.
Our platform analyzes thousands of documents, drafts court-ready filings, surfaces behavioral intelligence on judges and adversaries, and powers end-to-end litigation workflows. We cut through complexity so litigators can focus on what actually wins cases: judgment, strategy, and performance.
The strategic differentiator:OurFirm is the only platform with proprietary litigation behavioral data, judicial and adversary, designed by a trial attorney for the specific demands of high-stakes litigation. Not generic legal AI.
Stage signals:~10-person team, product live with Professional and Enterprise tiers, integrations shipped (Gmail, Outlook, SharePoint, Dropbox, Box), enterprise pilots in motion, NY founder-led sales + team already in seat.
Founder-led. Litigator-built. No passengers. If you're driven by impact, pace, and raising the bar, this is the
place.
Joining OurFirm Means Three Things
- Trial mindset.We prepare like we're going to trial. Outcomes over intentions.
- Litigator-built standards.If it wouldn't fly in front of a federal judge, it doesn't ship. Direct, ego-free feedback.
- Speed with conviction.We move fast because our customers can't afford slow.
The Role
Translate what a 15-year trial attorney has built into a narrative the litigation market understands and trial lawyers act on. Build the marketing function around the product, not just run campaigns against it. Success shows up as shared clarity across GTM, faster customer adoption, and a durable story that scales as OurFirm grows. This is a three-headed role: product marketing, PR, and growth.
Product Marketing
- Own positioning.Sharpen the litigator-built thesis on a public-facing narrative that earns the trust of a content-skeptical legal audience.
- Translate product capabilities into workflows.Turn features into end-to-end use cases that resonate with partners, associates, GCs, legal ops, and innovation leaders across firm sizes, geographies, and legal functions.
- Stand up product marketing.Launch playbooks, sales enablement assets, demo storylines, and customer-ready materials that support enterprise sales motions.
- Partner closely with Product, Sales, and Customer Success.Shape launches, roadmap conversations, and positioning grounded in customer problems and outcomes. Turn customer and field insights into durable solution definitions and prioritization inputs.
PR
- Launch the first brand flight.Legal-podcast sponsorships, trade-pub placements, and the speaker slots that put Andrew in front of the rooms that matter.
- Build the content engine that translates trial wins into proof points.Judge profile case studies, anti-hallucination feature marketing motion, post-Heppner v. U.S. privilege thought leadership, customer wins from trial boutiques and AmLaw teams, driving advocacy with a skeptical legal audience.
- Source and activate customer advocates- partners at trial boutiques and AmLaw teams who'll speak at conferences, co-author thought leadership, and anchor case studies.
- Show up wherever litigators show up- LegalWeek, ABA TechShow, NYSBA, NYSACDL, and the regional bar events where the buyer actually decides.
- Own the Series A narrative.Investor-facing positioning, traction story, category-leadership case.
Growth
- Stand up the demand-gen baseline.SEO/SEM/GEO across high-intent litigation and legal-AI search terms; LinkedIn ABM against AmLaw 200 litigation chairs; retargeting and intent-data layer.
- Align pipeline with the founder-led sales team.MQL/SQL definitions, lead routing, attribution, and the operating rhythm that makes marketing-sourced pipeline real, not theoretical.
- Hit pipeline contribution.Recommend a 40%+ marketing-sourced qualified pipeline target by month 12.
Compensation and Benefits
- Title:Head of Marketing
- Base Salary:$200K - $250K (mid-band $220K; upside for legal-tech operators with prior 0→1 wins)
- Equity:Meaningful early-stage equity grant; 4-year vest, 1-year cliff
- Equity in the form of meaningful early-stage ownership in a high-growth company
- Health, Dental, and Vision coverage
Location and Work Environment
This is a hybrid role based in New York, NY(3 days/week in office preferred; remote considered for the right operator).We believe in the energy and collaboration that comes from being in person together, balanced with the flexibility to do focused, independent work remotely.
Our Culture
We move fast and take our work seriously, because the attorneys using our platform do too. We are a small team, and that means everyone carries real responsibility from day one. There is no hand-holding, no bureaucracy, and no waiting for someone else to solve a problem. We stay close to our customers, iterate based on real feedback, and hold ourselves and each other to a high standard.
If you are someone who wants the structure and resources of a large organization, this is probably not the right fit. If you are someone who wants to be in the room where decisions are made, where your ideas shape the product and the process, and where the work you do today is still visible in the company years from now, we would love to talk.
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