Job Title: Marketing & Communications specialist
Duration: 4-6 Months
Location: New York Ny 10019 United States USA
Job Description:
This individual will build strong relationships within the business and will be responsible sourcing relevant topics, coordinating editorial content, and managing content distribution across multiple platforms, including:
- Internal channels (internal mailings, all-staff meetings, Echonet platform)
- External channels (CIB Content Hub, social media, thought leadership articles)
Additionally, this role will actively participate in cross-CIB communications initiatives to ensure alignment and consistency across the organization.
The role reports to the Head of Internal Communications and Content Strategy, Institutional Clients.
Candidate Success Factors:
Candidates are measured on the following four performance drivers, which will dictate how individual impact is considered on the Americas platform:
• Results and Impact
o Able to influence peers and team.
o Demonstrates good judgement when making decisions of high complexity and impact.
o Exercise appropriate autonomy in the execution and delivery of work.
o Responsible for driving outcomes, which have meaningful effect on team or department.
• Leadership and Collaboration:
o Creates trust with colleagues.
o Acts in leadership capacity for projects, processes, or programs.
• Client, Customer and Stakeholder Focus:
o Able to build relationships with a mix of colleagues and clients.
o Interacts regularly with management and department leaders.
o Demonstrates the ability to influence stakeholders at the team level.
• Compliance Culture and Conduct:
o Takes full responsibility for personal actions and demonstrates courage in facing problems and conflicts.
o Perceived as a person of high moral character; upholds corporate values and displays high ethical standards.
Responsibilities:
Content Creation & Communication:
- Draft internal announcements, including organizational updates, employee news, HR communications, and CSR initiatives
- Develop executive speeches and talking points to position leaders as thought leaders
- Create original content showcasing business accomplishments, projects, and team achievements for multiple platforms (Echonet, CIB Content Hub, US website, digital channels, and social media)
- Produce client facing materials, thought leadership articles, and multi-channel campaigns that reinforce the firm’s brand and market positioning.
Awards & Recognition:
- Manage the awards pitching pipeline in collaboration with our Marketing and Media Relations teams, including identifying opportunities, coordinating submissions, and tracking progress
- Oversee internal and external amplification of awards and recognitions to maximize visibility and impact
Analytics & Impact Assessment
- Manage analytical assessments of both communications performance and content effectiveness across internal and external distribution tools, providing insights to optimize reach and impact.
Event & Engagement Management:
- Plan and execute Town Halls, executive briefings, and employee engagement activities (in-person and digital)
- Broadcast internal news via email, Echonet, and other communication channels
Platform & Operations Management:
- Oversee day-to-day internal communications operations, including Echonet platform administration, email distribution tools, and digital signage management
Stakeholder Relations & Collaboration:
- Build and maintain strong relationships with internal stakeholders across businesses and functions
- Partner with the wider Marketing & Communications team, Internal Communications in Paris, and the CIB Content Hub and Social Media teams
Employee Engagement Innovation:
- Design and implement innovative employee engagement initiatives to foster connection, collaboration, and culture across the organization, including creative formats for town halls, interactive digital experiences, and recognition programs
Guidelines & Compliance:
- Implement and uphold internal communications guidelines
- Contribute content to the weekly CIB internal newsletter in collaboration with US functions and business lines
Additional Responsibilities:
- Support ad hoc projects as needed
Minimum Required Qualifications:
- 4-7 years of experience in internal communications, preferably within a bank or financial institution
- Bachelor’s degree in English, Communications, Journalism, or a related field
- Intranet, mailing and website management experience, as well as familiarity with social network platforms
- Foundational knowledge of banking and markets
Exceptional communication skills, including:
o Excellent written, verbal communication, and strategic thinking skills
o Clear, concise verbal and written communication
• Strong project management skills, with the ability to:
o Prioritize and organize complex initiatives
o Exercise independent judgment in a fast-paced environment
• Stakeholder management expertise, including:
o Building consensus among executive stakeholders
o Collaborating across the organization while maintaining professionalism
• Analytical skills to synthesize data and derive actionable insights
• Versatility to work both independently and as part of a team
Preferred Qualifications:
- Prior experience supporting an Investment Banking business strongly encouraged