Lead Advertising and Creative Services Manager

Lead Advertising and Creative Services Manager
Department:

Business Analytics

Employment Type:

Temporary

Location:

Remote - United States

Reporting To:

Michael Horan

Compensation:

$50.00 - $62.50 / hour

Description
Group O is seeking a Lead Advertising and Creative Services Manager with customer retention marketing and Agency experience to drive a diverse set of current customer creative campaigns supporting one of our clients' products. In this role, you will apply strategic creative direction, agency collaboration, and leadership skills to develop and execute innovative campaigns that increase customer loyalty, reduce churn, and drive revenue. You will manage external agency partners through creative strategy, development, and execution of on-platform and on-air tactics while collaborating with internal business partners to ensure all projects are delivered on time, on brand, on budget, and aligned with business goals.

Key Responsibilities

Serve as the primary POC for internal stakeholders and external agency partners for specified projects, fostering strong cross-functional relationships across various stakeholders to align creative strategy with business objectives and KPIs while setting realistic expectations, ensuring clear communication and accountability

Manage end-to-end current customer creative campaigns, including:

Analyze briefs and determine creative tactic requirements to kickoff agency

Ensure agency adherence to briefs and expectations

Create, manage, and approve project schedules, ensuring necessary timing requirements

Review/approve creative designs and messaging

Articulate well-reasoned creative options during reviews

Lead creative presentations to senior leadership with a key understanding of campaign objectives

Consolidate and communicate feedback to agencies

Ensure quality control throughout the project lifecycle, serving as the final QC point person

Oversee final delivery within budget and specifications

Maintain project documentation:

Archive campaigns and track historical data

Monitor rights expirations and renewals

Document and communicate post-campaign learnings

Manage individual project budgets established by SOWs while proactively resolving campaign issues and identifying and implementing process improvements and best practices to ensure projects are delivered on time and on budget

Job Qualifications
EXPERIENCE

Minimum 3 years of experience in advertising, creative services, or marketing project management

Proven experience managing external creative agencies from concept through final delivery

Experience presenting creative work and campaign strategies to senior leadership

Ability to manage multiple projects simultaneously in a fast-paced and evolving environment

Background in customer retention marketing with a focus on loyalty, churn reduction, and revenue-driving campaigns

EDUCATION

Bachelor’s degree in marketing, Advertising, Communications, or related field preferred

SKILLS

Strong understanding of creative processes, strategies, and file formats across multiple channels

Excellent project management skills with strong attention to detail and documentation

Excellent written, verbal, and presentation communication skills

Proven ability to independently resolve project challenges

Team player with the ability to support other team members as needed

SYSTEMS KNOWLEDGE

Proficient in MS Office Suite with working knowledge of PowerPoint and Excel

Working knowledge of Smartsheet for project tracking and management

Familiarity with Figma for creative review and design collaboration

Familiarity with Acquia and SharePoint for creative asset management

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