Marketing Manager

Responsibilities

Build and execute a marketing and communications plan aligned to regional priorities and enterprise campaigns.

Support annual planning and budgeting; prioritize initiatives with local and industry leadership.

Lead integrated campaigns across email, web, social, and paid channels; ensure consistent messaging and brand standards.

Plan and manage seminars, conferences/tradeshows, sponsorships, and CBIZ‑hosted events end‑to‑end (logistics, vendors, run‑of‑show).

Coordinate pre‑ and post‑event outreach and follow‑up.

Track, measure, and communicate performance (pipeline, engagement, leads, wins); use insights to refine plans.

Partner across services, regions, and industries to align priorities and share best practices.

Serve as liaison between office/industry teams and the broader marketing organization.

Build strong relationships with internal leaders and external partners; gather feedback to improve programs.

Provide direction to junior team members and cross‑functional contributors; foster a collaborative, results‑driven culture.

Preferred Qualifications

Bachelor's degree in marketing, Business, Communications, or a related field.

7+ years of experience in marketing, with a preference for B2B and professional services experience.

Proficient in applicable technology.

Demonstrated ability to communicate effectively, both verbally and in writing, with all levels of the organization and external stakeholders.

Ability to travel as required by the business.

Minimum Qualifications

High School Diploma (or GED).

Must have and preserve required licenses.

Proficient use of applicable technology.

Demonstrated ability to communicate verbally and in writing with all levels of an organization, both internally and externally.

Ability to travel as required by business.

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