AI-Driven Product Marketing Strategist

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

What You'll Build

Execute high-impact go-to-market strategies for key products, including the SAP Business Suite, by creating compelling content, shaping messaging, and enabling sales teams.

Develop and maintain critical analytics dashboards using SAP Analytics Cloud (SAC) to track performance, inform product launch decisions, and provide data-driven recommendations.

Directly support executive-level business reviews (MBRs & QBRs) by crafting the data stories and visualizations that guide strategic decision-making across multiple lines of business.

Pioneer the use of AI in product marketing, exploring new tools and practices to enhance our competitive analysis, content creation, and overall team efficiency, while sharing your findings with the broader team.

Collaborate closely with cross-functional teams (Product, Sales, and Customer Success) to identify market opportunities and ensure our product positioning resonates with customers and drives revenue growth.

What You Bring

A strong background in marketing with a proven track record of contributing to key projects in a fast‑paced technology environment, with experience gained through roles such as internships or contract positions.

Proven product marketing skills, including market and competitive analysis, content development, and go-to-market planning.

Hands‑on expertise with analytics and data visualization tools, specifically SAP Analytics Cloud (SAC), with a portfolio of building dashboards that are adopted by individual contributors, managers, and executives.

Experience supporting senior leadership by preparing data and insights for Monthly and Quarterly Business Reviews (MBRs/QBRs).

A proactive interest and demonstrated application of AI in product marketing. You are an early adopter who actively explores AI's potential and enjoys sharing knowledge with your peers, perhaps through activities like internal newsletters or knowledge‑sharing sessions.

A collaborative, helpful, and team‑player mindset with an ability to communicate with clarity and respect.

At SAP, you will be part of a global product marketing community that values collaboration, creativity, and continuous learning. You will work with international product, sales, and customer success teams, share insights across regions, and grow in a culture that supports innovation, inclusion, and measurable business impact.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, etc.), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency: SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted annual combined range for this position is 90,000-198,500 USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc.

Requisition ID: 453613 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations:

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