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Vice President Marketing (Albany)

Robert Half, Albany, NY, USA

Job type: Full Time


A growing organization in the Albany area is looking to bring on a

VP of Marketing

to lead the next phase of brand growth and market presence.

This is a high-impact leadership role focused on

building brand recognition, driving visibility, and introducing innovative, forward-thinking marketing strategies

that set the organization apart.

This role requires a fully on-site presence in the Albany, NY area to support close collaboration with leadership and the broader team.

Key Responsibilities:
Develop and execute a comprehensive marketing strategy aligned with business growth goals
Elevate brand positioning and increase market awareness across key channels
Lead and mentor a marketing team while fostering a culture of creativity and accountability
Identify and implement new, innovative approaches to customer engagement and acquisition
Partner with executive leadership to shape go-to-market strategies and long-term vision
Leverage data and analytics to optimize campaigns and drive ROI

What We’re Looking For:
Proven experience in a senior marketing leadership role (VP, Director, or equivalent)
Strong track record of building and scaling brand presence
Ability to think creatively while executing strategically
Experience introducing new ideas, tools, and campaigns that drive measurable impact
Excellent leadership and communication skills

Why This Role:
Opportunity to shape and define the brand of a growing organization
Executive-level visibility and influence
A chance to bring fresh ideas and make a measurable impact in a competitive market