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Trade Marketing Coordinator

brobstongroup.com - Jobboard · New York, NY, USA ·

Job type:
Temporary

Summary
This temporary role executes trade marketing strategy across sales channels, ensuring alignment with brand guidelines, commercial objectives, and budget. The Coordinator develops and implements in-store activations, visual merchandising, and promotional campaigns, supports events and PR initiatives, and monitors marketing performance to optimize results.

Responsibilities

Implement trade marketing plans and ensure compliance with brand image and budget.

Develop marketing materials, visuals, windows, and customizations for all sales channels.

Support sales teams with activations and execute Visual Merchandising standards.

Attend customer meetings and commercial events to support sales channels and brand storytelling.

Collaborate with PR agency and cross-functional partners to enhance coverage and campaigns.

Track, evaluate, and report on the effectiveness of marketing projects.

Requirements

Bachelor’s degree in Marketing, Business, or a relevant field.

2+ years of marketing experience; internships considered.

Strong time management, communication, negotiation, and presentation skills.

Advanced knowledge of Google Drive, Apple products, and Microsoft Office; photography and video skills a plus.

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