Community Relations Specialist

Job Title

Community Relations Specialist
Overview

The Community Relations Specialist is a strategic leader responsible for designing and overseeing the organization’s community engagement framework to advance brand visibility, strengthen partnerships, and expand community impact. Reporting to the Chief Marketing & Communications Officer (CMCO), this role exercises high-level discretion to ensure all community-facing efforts align with organizational messaging and the strategic ambition plan.
The Community Relations Specialist serves as the primary connector and negotiator between the organization and key stakeholders, local leaders, partners, and community members to deepen trust, increase awareness, and support the long-term success of the organization. Working closely with the Marketing & Communications team, as well as Operations, Programs, Development, leadership teams, and external stakeholders, the role focuses on strategic planning, partnership development, and collaborative community engagement initiatives that advance the mission and goals of Boys & Girls Clubs of the Austin Area.
Community Engagement & Outreach

Build and maintain positive relationships with community organizations, schools, civic groups, local leaders, and elected officials
Represent the organization at community events, meetings, and outreach opportunities
Support engagement with community partners to increase awareness and participation in programs and initiatives
Coordinate with internal teams to ensure strong community presence across priority neighborhoods and audiences
Marketing & Brand Alignment

Collaborate with the Marketing & Communications team to ensure consistent messaging across all community-facing efforts
Support integrated campaigns by connecting community engagement activities to broader marketing strategies
Serve as a brand ambassador, ensuring all external interactions reflect the organization’s voice and values
Content & Storytelling

Identify and elevate stories from the community that highlight impact, success, and mission alignment
Collaborate on content creation for social media, newsletters, website, and reports
Capture testimonials, photos, and community insights to support storytelling efforts
Event Support & Activation

Support planning and execution of community events, outreach initiatives, and organizational activations
Coordinate logistics and on-site engagement to maximize visibility and participation
Promote events through community channels and networks
Track event participation, engagement metrics, and community feedback to support reporting and future planning
Oversee tracking and reporting of engagement metrics, outreach efforts, and event outcomes to inform strategic planning and community engagement effectiveness
Ability to translate community data into actionable strategic recommendations
Internal Collaboration

Work cross-functionally with programs, development, and leadership teams to align outreach and engagement efforts
Provide insights and feedback from the community to inform marketing strategies and messaging
Collaborate with the Strategic Partnerships team by supporting activation and visibility of key partnerships
Core Competencies

Relationship Builder & Community Connector
Brand Ambassador & Storyteller
Community-Centered Mindset
Collaborative & Team-Oriented
Additional Responsibilities

Strategic Vision and Adaptability: ability to think strategically, anticipate future consequences and trends, and incorporate them into the strategic ambition plan
Special Projects as assigned
Create and execute partner recognition events and sustain partnerships through partnership engagement strategies
Ability to work non-traditional hours outside of “normal” business hours
Other duties as assigned

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