Marketing Manager

Job DescriptionJob Description

Key Responsibilities

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Build and manage a multi‐channel marketing strategy (SEO, LSA, PPC, social, direct mail, jobsite marketing, and referral systems)

Optimize cost‐per‐lead and cost‐per‐acquisition across all markets

Manage creative development for ads, landing pages, social content, and print materials

Oversee local SEO, Google Business Profiles, and review generation

Track and report on marketing performance, attribution, and ROI

Coordinate with sales leadership to ensure lead quality and volume align with capacity

Manage vendor relationships (agencies, printers, digital partners)

Support expansion into new markets with geo‐targeted campaigns

Develop jobsite marketing systems (yard signs, banners, door hangers, neighbor campaigns)

Required Experience
3+ years of marketing experience in home services

(roofing, solar, HVAC, plumbing, windows, remodeling, etc.)

Proven track record generating leads in competitive local markets

Strong understanding of LSA, PPC, SEO, and paid social

Experience managing creative, messaging, and brand consistency

Ability to analyze data and make ROI‐driven decisions

Comfortable working in a fast‐moving, growth‐focused environment

Company DescriptionColdstream Exteriors is a fast‐growing, family‐owned exterior remodeling company serving Cincinnati, Columbus, and St. Louis. We’re known for premium workmanship, transparent communication, and a reputation that consistently ranks us among the top contractors in every market we enter.Company DescriptionColdstream Exteriors is a fast‐growing, family‐owned exterior remodeling company serving Cincinnati, Columbus, and St. Louis. xsgimln We’re known for premium workmanship, transparent communication, and a reputation that consistently ranks us among the top contractors in every market we enter.