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Director of Narrative & Brand Strategy at VC-backed high-growth consumer tech st

Jack & Jill · New York, NY, USA ·

Pay:
125.000
Job type:
Full Time

Job Title

Director of Narrative & Brand Strategy / Chief of Staff

Salary

Not Disclosed

Company Description

High-growth consumer tech startup backed by top-tier venture capital at the intersection of culture and AI

Job Description

You will serve as a strategic operator bridging the gap between company vision and cultural momentum. By translating complex technical ideas into compelling narratives, you will influence brand strategy, product positioning, and distribution. This role is designed for a polymath who can turn high-level storytelling into actionable growth and community-building initiatives.

Location

New York City, USA

Why this role is remarkable

  • Rare opportunity to shape the foundational narrative and "voice" of a company during a critical scaling phase alongside high-pedigree founders.
  • Work in an environment inspired by the philosophies of Patrick Collison and Scott Belsky, where narrative is treated as a core operating function.
  • Influence multiple domains including brand, product marketing, and special projects, with the autonomy to design campaigns that define cultural moments.

What You Will Do

  • Develop and refine the company and founder narratives, ensuring messaging remains clear and compelling across customers, investors, and talent.
  • Lead cross-functional special projects, translating brand strategy into tangible growth through social content, creator partnerships, and community-building.
  • Execute end-to-end creative campaigns, from high-level strategy and messaging to distribution, performance tracking, and iterative optimization.

The Ideal Candidate

  • Has a proven track record of scaling independent publications (like Substack) or social communities to tens of thousands of active subscribers.
  • Possesses 2-3 years of experience at a top-tier management consultancy (McKinsey, BCG, or Bain) with a strong foundation in structured problem-solving.
  • Demonstrates exceptional mastery of the written word and experience managing multi-six-figure creator campaigns or end-to-end digital business operations.

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