Executive Director of Sales, National Marketing Partnerships – Culver City, CA.
The Executive Director of Sales, National Marketing Partnerships will be responsible for selling and collaborating on the execution of brand partnerships across the theatrical and home entertainment slate of titles, including Columbia Pictures, TriStar, Sony Pictures Animation and Crunchyroll. The role requires existing relationships with domestic and global brands across industries such as QSR/Restaurants, package goods, electronics, wireless service, food/beverage, fashion and more. The candidate will research and cold‑call potential clients, craft strong presentation narratives, and deliver best‑in‑class partnerships. Collaboration across teams to negotiate deal terms and partnership parameters will be essential to drive exposure for theatrical and home release campaigns while meeting brand objectives. Experience in generating revenue through event sponsorship is a plus.
Responsibilities
Pitch and negotiate marketing partnerships across a variety of brand categories for multiple film titles
Maintain a can‑do attitude and flexibility as film priorities change
Create partnership pitch lists for upcoming film releases
Brainstorm and execute creative outreach strategies, conducting outreach to targeted brand partners to secure new partnerships
Conceptualize partnership messaging to demonstrate how the film partnership delivers on brand objectives
Confidently present in‑person and virtually to potential and existing partners
Negotiate best‑in‑class partnerships with creative excellence delivering a definitive marketing message for the film
Negotiate deal points and develop and oversee legal contracts with the Business Affairs team
Collaborate with the Execution team throughout the campaign
Maintain strong relationships with partners through execution to ensure all parties achieve success
Partner with the International Partnerships team to ensure global success where possible
Work closely with other marketing division departments—publicity, digital, and media—to maximize partnership opportunities
Qualifications
Minimum 8–10 years of entertainment or marketing experience
BA/BS degree in Business or Marketing, or equivalent work experience
Understanding of paid media categories including linear television, OTT, digital, out‑of‑home, and social
Ability to manage multiple film projects simultaneously
Strong communication skills and storytelling ability
Team player who can navigate both internal and external partners
Equal Opportunity Statement
Sony Pictures Entertainment is an equal‑opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics. To request an accommodation for participation in the hiring process, you may contact us at SPE_Accommodation_Assistance@spe.sony.com.
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