Overview
Regional Government Sales Manager role drives revenue growth and expands market share within state, county, city, and municipal government accounts for Generac mobile products and solutions.
Responsibilities
Government Sales & Account Development
Develop and manage relationships with government agencies within assigned territory.
Call on customers via email, phone, direct mail, virtual meetings, and in‑person visits.
Conduct initial visits within a 100‑mile radius and expand as needed.
Participate in local government functions, meetings, and events to identify key decision‑makers.
Sales Strategy & Execution
Develop and execute regional sales plans to meet or exceed revenue, margin, and growth objectives.
Increase new customer acquisition and expand existing accounts through upselling and cross‑selling.
Maintain an active sales pipeline at a minimum of four times annual revenue targets.
Prepare and deliver budgetary quotes, proposals, and product presentations tailored to agency needs.
Government Market Knowledge
Maintain deep understanding of government agency structures, department functions, and purchasing cycles.
Navigate centralized and decentralized purchasing models and procurement processes.
Reporting & Performance Management
Track and achieve activity metrics such as calls, emails, proposals, and meetings.
Forecast sales accurately and present pipeline health, regional performance, and growth opportunities to senior management.
Achieve defined KPIs related to sales volume, close rates, pipeline coverage, and conversion rates.
Product & Program Expertise
Develop expert‑level knowledge of Generac products, systems, and sales programs.
Serve as a trusted advisor, positioning Generac mobile solutions effectively.
Minimum Qualifications
Education: Bachelor’s degree in Business, Marketing, Public Administration, or related field.
Certification/License: Valid driver’s license.
Work Experience: Minimum of five (5) years of B2B sales, including experience with state, county, city, or municipal government customers.
Knowledge/Skills/Abilities: Working knowledge of government procurement processes, negotiation, closing, and pipeline management.
Strong organizational, time‑management, and communication skills with the ability to work independently.
Preferred Qualifications
Experience selling equipment, infrastructure, or mobile solutions to government agencies.
Experience supporting public works, police, fire, emergency services, or related departments.
Strong understanding of centralized and decentralized purchasing models.
Experience using CRM systems and sales forecasting tools.
Proven ability to grow territories and exceed sales targets in government markets.
Equal Opportunity Statement
We are an equal‑opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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