Director, Global Product Management (Digital Advertising)

Director, Global Product Management (Digital Advertising)

The Services team delivers cutting‑edge solutions that help customers grow in an increasingly digital and data‑driven world. With a focus on scaling globally and innovating rapidly, this agile organization provides end‑to‑end services for issuers, acquirers, merchants, and digital advertisers. As part of the Test & Learn product management team, you will shape industry‑leading experimentation and measurement software used by global brands to optimize digital advertising performance.
Responsibilities

Build next‑generation measurement products used by major advertisers and platforms to optimize multi‑million‑dollar digital media investments.
Define a compelling product vision rooted in advertiser needs, digital ecosystem trends, and emerging ad‑tech capabilities.
Translate strategy into actionable roadmaps that accelerate innovation in digital measurement, attribution, and experimentation.
Partner with Engineering, UX, and Program Management to define requirements for media‑focused analytics and experimentation workflows.
Use customer insights and platform usage data to prioritize features that improve campaign measurement, incrementality testing, and optimization.
Understand financial performance deeply, connecting product strategy to revenue models, forecasting, and P&L outcomes.
Qualifications

Experience in digital advertising, ad‑tech, or measurement, including campaign analytics, attribution, incrementality, or media optimization.
Background in commercial product development, ideally with exposure to ad platforms, DSPs, MMPs, or third‑party measurement vendors.
Entrepreneurial mindset with the ability to challenge assumptions and drive innovation in a fast‑moving digital ecosystem.
Expertise in agile product development, especially for data‑heavy or analytics‑driven products.
Ability to collaborate closely with engineers, designers, and PM peers to deliver high‑impact features for advertisers and marketers.
Strategic thinker who can assess market needs across the digital advertising landscape and prioritize effectively.
Creative problem solver who thrives in ambiguity and can translate complex measurement concepts into intuitive product experiences.
Strong analytical and financial acumen, with the ability to interpret data, model outcomes, and forecast product performance.
Skilled at navigating cross‑functional stakeholders, including commercial teams, data science, engineering, and external partners.
Pay Range

Arlington, Virginia or Purchase, New York: $179,000 – $305,000 USD.
Benefits

Medical, prescription drug, dental, vision, disability, life insurance.
Flexible spending account and health savings account.
Paid leaves (including 16 weeks new parent leave and up to 20 days bereavement leave). 80 hours of Paid Sick and Safe Time, 25 days vacation, 5 personal days.
10 annual paid U.S. observed holidays.
401(k) with best‑in‑class company match.
Deferred compensation for eligible roles.
Fitness reimbursement or on‑site fitness facilities.
Eligibility for tuition reimbursement.
Other benefits as per company policy.
Equal Employment Opportunity

Mastercard is a merit‑based, inclusive, equal opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.

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