Marketing Manager - Physician

Job Description
We Provide Solutions. Patients and Physicians rely on our diagnostic testing, information, and services to help them make better healthcare decisions. These are often serious decisions with far reaching consequences, and require sensitivity, tact, and a clear dedication to service. It’s about providing clarity and hope.
The Physician Marketing Manager will work with Physician Marketing Executive/Senior, Director to ensure execution of Physician marketing plans.
This is a hybrid position based in Secaucus, NJ (3 days per week in-office).

Responsibilities: Marketing Plan Execution & Strategic Leadership
Work with Physician Marketing Executive/Senior, Director to ensure execution of Physician marketing plan
Develop effective and efficient marketing strategies and related tactics based on deep understanding of customer channel
Design and execute integrated marketing programs across organic and paid channels, including, but not limited to, content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, and campaign performance analysis
Translate business objectives into actionable, insight-driven marketing plans across customer segments and channels
Synthesize voice-of-customer insights to identify demand barriers, customer needs, and market trends
Test-and-Learn Innovation
Design and implement initiatives to pilot new marketing approaches, channels, and messaging strategies (ex. always-on content strategy, account-based marketing, etc.)
Identify synergies where messaging aligns to the buyer’s journey and tailor to customer needs, call points, and demand drivers
Ensure alignment between national strategy and key regional opportunities to maximize relevance and performance
Enable regional teams with scalable program frameworks, messaging, and templates that can be customized for local execution
Measurement, Performance, & Spend Effectiveness
Refine strategies based on performance insights, engagement metrics, and evolving market dynamics
Analyze campaign performance and translate data into actionable insights and clear business impact
Leverage tools such as Mixpanel for UTM tracking and custom PowerBI dashboards to monitor engagement
Manage marketing budgets across team initiatives, ensuring efficient and effective spend allocation
Stakeholder Relationships & Communication
Build relationships and partner with internal (business partners, peers) and external stakeholders (key industry players, agencies and vendors)
Serve as a strategic partner across business functions to ensure cohesive, collaborative marketing execution
Enable commercial teams through clear communication, and delivery of tools, resources, and insights that support customer engagement and business growth

Qualifications: Qualifications:
Education Required - Bachelor’s Degree, Business degree preferred
Work Experience: Minimum 5 years success in a marketing role; 3+ years in healthcare industry preferred; Healthcare technology experience a plus
Up to 25% business travel required
Experience with Salesforce, Seismic, Eloqua, and/or Demandbase platforms preferred
Team oriented – ability to motivate and work well with diverse, cross functional teams and in a matrix environment
Excellent project management skills, including management of agencies and vendors to ensure execution
Superior communication skills including ability to develop superior slide presentations and deliver formal business presentations
Initiative – ability to independently problem solve and find resolutions
Strong strategic thinking and analytical skills to synthesize market/customer insights into prioritized marketing opportunities
Strong capabilities in analyzing data to demonstrate quantifiable opportunities or results
Core marketing capabilities to design marketing strategies and tactics to maximize opportunities
Pay Range : ~$115,000 - $130,000 / year
Salary offers are based on a wide range of factors including relevant skills, training, experience, education, and, where applicable, certifications obtained. Market and organizational factors are also considered. Successful candidates may be eligible to receive annual performance bonus compensation.
Benefits Information:
We are proud to offer best-in-class benefits and programs to support employees and their families in living healthy, happy lives. Our pay and benefit plans have been designed to promote employee health in all respects – physical, financial, and developmental. Depending on whether it is a part-time or full-time position, some of the benefits offered may include:
Day 1 Medical, supplemental health, dental & vision for FT employees who work 30+ hours
Best-in-class well-being programs
Annual, no-cost health assessment program Blueprint for Wellness®
healthyMINDS mental health program
Vacation and Health/Flex Time
6 Holidays plus 1 'MyDay' off
FinFit financial coaching and services
401(k) pre-tax and/or Roth IRA with company match up to 5% after 12 months of service
Employee stock purchase plan
Life and disability insurance, plus buy-up option
Flexible Spending Accounts
Annual incentive plans
Matching gifts program
Education assistance through MyQuest for Education
Career advancement opportunities
and so much more!

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Quest Diagnostics honors our service members and encourages veterans to apply.

While we appreciate and value our staffing partners, we do not accept unsolicited resumes from agencies. Quest will not be responsible for paying agency fees for any individual as to whom an agency has sent an unsolicited resume.

Equal Opportunity Employer: Race/Color/Sex/Sexual Orientation/Gender Identity/Religion/National Origin/Disability/Vets or any other legally protected status.
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