Alliance Marketing Manager, AMD - North America (Houston, TX)

Alliance Marketing Manager, AMD - North America (Houston, TX) This role is hybrid with an expectation to work from an HPE office in Houston, TX on average 2 days per week.
Job Overview HPE is seeking a North America Alliance Marketing Manager to lead the development and execution of the alliance marketing plan for North America, ensuring brand consistency and alignment with global priorities.
Key Responsibilities Lead cross‑functional teams to achieve strategic alignment between alliance partners and internal sales and marketing functions, collaborating with WW/NA HPE and AMD leads.
Build and support the execution of a full‑funnel, strategic marketing plan and budget for North America, ensuring all activities align with partner priorities and guidelines.
Act as a strategic adviser on alliance partner MDF, branding and messaging guidelines.
Collaborate closely with cross‑organizational teams to integrate and communicate quarterly marketing plans, hosting quarterly reviews of key stakeholders on outcomes and performance.
Align with GEO vertical sales leaders to ensure effective activation and execution of North America marketing activities.
Maintain marketing governance for strategic activations.
Present, train and enable HPE sales, customers and partners, including technical design presentations and technical background training.
Own continuous enablement and training for TechLive and the DSR team in Houston, covering a minimum of 3 days per week in office.
Focus on growing the AMD number and assist with AMD days on the floor to support initiatives.
Education & Experience BA or BS in Marketing or a related field; MBA preferred.
7+ years of marketing experience, including offering marketing, segment marketing and partner marketing; agency, sales and/or channel experience a plus.
Knowledge & Skills Expert knowledge of marketing principles, practices, tactics and tools.
Expert knowledge of offering, segment, partner and account‑based marketing.
Expert knowledge of advertising/direct marketing/research vendor practices and procedures.
Well‑developed understanding of the industry, offering categories and company strategy.
Strong project and budget management skills.
Excellent written and oral communication, including presentation skills.
Strong analytical skills.
Excellent interpersonal, negotiating and conflict resolution skills.
Ability to build, manage and influence virtual teams and interface effectively with all levels of management and functional disciplines.
Strong influencing and consensus‑building skills.
Technical background with ability to train.
Benefits Health & Wellbeing: Comprehensive suite of benefits supporting physical, financial and emotional wellbeing.
Personal & Professional Development: Programs to advance your career goals and apply your skills.
Inclusive Culture: Unconditionally inclusive environment celebrating individual uniqueness.
Location & Work Arrangement Hybrid role: on average 2 days per week from the HPE Houston office; additional presence supported for training and technical enablement.
Compensation Annual salary: USD 92,600 - 213,500 (Texas).
Equal Employment Opportunity HPE is an Equal Employment Opportunity/ Veterans/ Disabled/ LGBT employer. We do not discriminate on the basis of race, gender or any other protected category, and all decisions are based on qualifications, merit and business need.

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