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Interactive Marketing Specialist I - Corporate (Las Vegas)

Caesars Entertainment · Las Vegas, NV, USA ·

Job type:
Full Time

divh2Interactive Marketing Specialist I/h2pThe Interactive Marketing Specialist I plays a key role in executing and supporting promotional digital marketing campaigns developed by our enterprise and property partners. The Specialist will accomplish this by developing strategic relationships within multiple disciplines of the Marketing organization and property teams. Additionally, the specialist will be responsible for providing training these partners to help ensure flawless execution at the property-level./ph2How You Will Create the Extraordinary/h2ulliSetup and execute real time, promotional digital offer requests and handle inquiries within established timelines./liliSetup will include the following applications/capabilities: Mobile offers, messages, Push notifications, Soft Offers, Kiosk offers, Advantage Promotional System (APS), Atrient Promotional System, Interactive Customer Relationship Management (ICRM) offers, Real Time Casino Marketing (RTCM) and Marketing at the Slots (MATS)./liliAssist in Salesforce and IoT (Real Time Trigger/Internet of Things)-related projects including, but not limited to: training, adoption, support, establishing standards, identifying efficiencies and creating documentation./liliLearn and apply knowledge of all functions related to Interactive Marketing digital offer channels/liliCollaborate with external partners to help gather required information for upcoming marketing offers/liliAssist in seed-test and UAT (User Acceptance Testing) activities and roll-out of new Interactive Marketing products/liliPerform administration functions including, but not limited to, maintaining team documentation and shared network resources/liliPrepare data in an informational format that can be distributed to all levels of management within the organization/liliPerform product readiness testing in the slot lab or on property as needed/liliOther tasks related to team as assigned or requested by manager/li/ulh2What You Will Need/h2ulliMust be detail-oriented and possess strong time-management skills/liliAbility to communicate effectively to all levels within the organization/liliAble to use a Windows-based PC and have intermediate proficiency using Microsoft Office products/liliSupport digital marketing offers during normal business hours and occasionally outside normal business hours as needed./liliWillingness to learn new technologies and train property operators/liliAbility to multi-task and work in fast paced environment/li/ulpstrongADDITIONAL REQUIREMENTS/strong/pulliAt least three years of work experience in marketing, analytics or IT field; direct marketers preferred/liliPassion for Interactive Marketing products and/or digital technology is desired/liliWorking knowledge in casino industry is preferred./liliExperience or knowledge in Salesforce products is a plus/liliAssociate degree or equivalent work experience required./li/ulh2About Us/h2pAt Caesars Entertainment, Inc., our Team Members create the extraordinary. We are the largest casino-entertainment company in the U.S. and one of the worlds most diversified casino-entertainment providers. Since beginning in Reno, Nevada, in 1937, Caesars Entertainment has grown through the development of new resorts, expansions and acquisitions. Our resorts operate primarily under the Caesars, Harrahs, Horseshoe and Eldorado brand names. We focus on building loyalty and value with our guests through a combination of impeccable service, operational excellence and technological leadership. The company is committed to its Team Members, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. Our Caesars family is driven by our Mission, Vision and Values. We take great pride in living these values Together We Win, All In On Service and Blaze the Trail every day. Our mission, Create the Extraordinary. Our vision, Create spectacular worlds. That immerse, inspire and connect you. We dont perform magic; we create it with excellence. #WeAreCaesars. If you are ready to create some magic, we invite you to explore our dynamic, yet unique, career opportunities./ph2Job Info/h2ulliJob Identification 84188/liliJob Category Sales and Marketing/liliJob Schedule Full time/liliLocations Caesars Las Vegas_Corporate/li/ul/div