Digital Marketing Coordinator

Digital Marketing Coordinator – In office required

This is a full‑time position based out of our Irvine office.

Pay range: $35.00 -$38.00 per hour

The

Digital Marketing Coordinator

supports the execution and optimization of digital marketing initiatives across multiple channels. This role will assist with website updates, paid media coordination, SEO initiatives, content management, reporting, and overall digital campaign support to help drive brand awareness, lead generation, and business growth. This position plays a key role in driving qualified lead generation, improving website performance, supporting occupancy growth initiatives, and enhancing the company's digital presence across multiple brands and communities.

The ideal candidate is proactive, analytical, collaborative, and passionate about digital marketing trends and performance optimization.

Position Responsibilities

Execute website updates across WordPress websites, including landing pages, blog posts, forms, and content enhancements

Help maintain content accuracy, SEO best practices, and brand consistency across all digital properties

Upload and manage digital assets including images, videos, PDFs, and promotional content

Support digital lead generation strategies designed to increase qualified inquiries, tours, and move‑ins across company communities

Assist with campaign QA, tracking implementation, and creative updates

Monitor campaign pacing, budgets, and performance trends and communicate optimization recommendations

Support ongoing SEO initiatives including metadata updates, keyword research, local listings management, and content optimization

Assist with tracking website performance using tools such as GA4, Google Search Console, and other analytics platforms

Identify opportunities to improve website traffic, engagement, conversion rates, and lead quality

Manage and maintain online business listings across platforms such as Google Business Profile, Apple Maps, Bing Places, Yelp, and other directory services

Assist with lead tracking, CRM coordination, and digital conversion optimization efforts

Support implementation and testing of forms, call tracking, pixels, UTM parameters, and other marketing technologies

Help ensure proper tracking and attribution across campaigns and websites

Help manage timelines, tasks, and communication across multiple concurrent marketing projects

Coordinate with community teams, designers, developers, agency partners, and vendors

Maintain organized documentation of marketing initiatives, campaign assets, and reporting

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field preferred

2-4 years of experience in digital marketing, website management, online listing management, SEO, website analytics, or advertising support, with a basic understanding of digital marketing performance metrics

Familiarity with platforms such as GA4, Google Tag Manager, WordPress, CRM systems, call tracking platforms, marketing automation tools, and online reputation management platforms such as Reputation.com is a plus

Strong organizational skills with the ability to manage multiple projects and deadlines simultaneously

Excellent written, verbal, and cross‑functional communication skills

Preferred Skills

Familiarity with WordPress multisite environments

Understanding of paid media performance metrics and reporting

Knowledge of HTML/CSS basics is a plus

Experience working with external agencies or vendors

Benefits

Medical, Dental, and Vision benefits

Vacation, Personal Day, Sick Pay, Holidays

Complimentary Meals

Company Paid Life Insurance

Team Member Discount Program (LifeMart)

401(k) Savings Plan with Company Match

Recognition Programs

Student Loan Refinancing

Pet Insurance

Employee Assistance Program

Oakmont Management Group is an Equal Opportunity Employer.

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