Director of Growth Marketing, Subscription/SaaS

We are hiring a Director of Growth Marketing Subscriptions / SaaS to join a fast-growing technology company in the digital media and creator economy space.
This role is ideal for a strategic yet hands-on growth marketer who has experience scaling subscription-based SaaS platforms through user acquisition, retention, engagement, and conversion optimization. You will play a key role in driving recurring revenue growth while helping shape the future of a rapidly growing platform and brand.
Director of Growth Marketing, Subscription/SaaS

Requirements
5+ years of experience in SaaS growth marketing or subscription-based digital marketing
Proven success scaling B2C, DTC, or subscription SaaS products
Strong understanding of user acquisition, lifecycle marketing, retention marketing, and conversion optimization
Hands-on experience with:

Google Ads
Meta Ads Manager
GA4
Performance dashboards and funnel analytics

Experience building and optimizing:

Landing pages
Email campaigns
Conversion funnels
Demand generation campaigns

Ability to operate strategically while also executing marketing initiatives directly
Experience working in startup, high-growth, or entrepreneurial environments
Strong communication skills with the ability to present to leadership and stakeholders
Comfortable wearing multiple hats in a fast-moving environment
Director of Growth Marketing, Subscription/SaaS Responsibilities
Lead digital marketing strategy across paid social, content, and demand generation channels
Drive subscription revenue growth and user engagement initiatives
Own marketing analytics, KPIs, and funnel optimization efforts
Develop and execute creator-focused marketing campaigns
Partner closely with Product and Engineering teams on onboarding, UX, and retention improvements
Build scalable marketing processes and growth strategies aligned with company objectives
Present campaign performance, growth initiatives, and marketing insights to leadership
Director of Growth Marketing, Subscription/SaaS

Nice to Have
Experience in digital media, creator economy, entertainment, or music technology
Experience with creator/influencer partnerships and community-led marketing
Experience producing or overseeing digital/video marketing content
Prior experience building or scaling marketing teams
Strong understanding of customer onboarding and retention strategies
Director of Growth Marketing, Subscription/SaaS

Benefits
Competitive base salary with flexibility for top talent
Equity/options opportunity
Performance bonus potential
Medical, Dental, Vision, and Life Insurance
401(k) program
Fully remote work environment
Opportunity to help shape and scale a growing marketing organization
High visibility and direct impact on the company's growth strategy