Director of Marketing - 3594

The Director of Marketing directs the development and implementation of integrated marketing strategies that advance UNC Pembrokes mission, elevate institutional brand awareness and drive enrollment growth. Reporting to the Vice Chancellor for Communications and Marketing, this position plays a central role in promoting the universitys academic programs, strategic priorities and key initiatives to a wide range of audiences. This role leads the planning and execution of enrollment marketing campaigns across digital, print and paid media channels, with a strong emphasis on supporting prospective undergraduate and graduate student recruitment at every stage of the enrollment funnel. The Director collaborates closely with partners across campus including Enrollment Management, the Graduate School and academic units to ensure coordinated messaging, strategic alignment and a seamless, audience-centered experience. The position also provides oversight of the universitys social media st...Director, Marketing, Communications, Enrollment, Social Media, Business Services