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Director, Digital Experience

AC Lion Digital Executive Search · Oak Brook, IL, USA ·

Pay:
$160,000-$250,000/yr
Job type:
Full Time

Director, Digital Experience

Location: Greater Chicago (Hybrid)
Comp: $160K - $250K
We are seeking a strategic, hands-on Director, Digital Experience to lead the end-to-end digital journey across web, app, and email for a global, consumer-focused technology and manufacturing company. You will own the strategy, roadmap, and performance for our digital ecosystem, driving measurable growth in traffic, engagement, conversion, and loyalty.
What You'll Do

Lead the holistic digital experience across web, mobile app, and lifecycle channels, from awareness through retention.
Define audience-centric journeys, content, and messaging cadences that improve conversion and customer lifetime value.
Oversee the transition to a headless, composable digital stack and the consolidation of multiple sites into a coherent, scalable experience.
Build and lead a high-performing team while managing key agency and vendor partners.
Implement journey analytics and an experimentation culture (A/B and multivariate) to continually optimize KPIs such as conversion, CLV, and NPS/CSAT.
What We're Looking For

10+ years in digital experience or lifecycle marketing, including 5+ years leading teams and cross-functional programs.
Proven track record with headless/composable CMS or commerce transformations.
Strong CRO/UX expertise and experience driving site and funnel performance improvements.
Deep experience in omnichannel content and lifecycle marketing (email, push, in-app).