Design Strategist

We are partnering with a fast-growing, venture-backed advertising technology company that helps ecommerce brands improve the performance of their paid social catalog ads across major platforms.
This is a hybrid role combining design execution, customer onboarding, and account ownership. It is ideal for someone who is both a strong visual designer and highly comfortable working directly with clients.
This position sits at the intersection of creative, performance marketing, and customer success. You will manage a portfolio of e-commerce brands, helping them design high-performing catalog ads, launch campaigns successfully, and continuously optimize creative based on results.
This is not a pure design role, and it is not a pure account management role. Success requires strength in both areas.
Design Strategist Responsibilities:
Design enriched catalog ad templates using internal creative tools
Translate brand identity into scalable paid social creative
Lead onboarding calls for new customers
Guide clients to successful campaign launch within their first 30 days
Conduct structured check-ins to review performance and recommend creative testing
Monitor account health and proactively address risk before issues arise
You will be measured primarily on customer retention and successful activation.
Design Strategist Requirements

Required:
4+ years of professional design experience
Experience designing paid social ads (Meta, TikTok, Pinterest, etc.)
Portfolio that demonstrates performance-focused marketing creative
Strong English communication skills and confidence on video calls
Experience working directly with clients or stakeholders
Strong organizational skills and ability to manage multiple accounts
Preferred:
Experience in adtech, martech, ecommerce, or digital marketing agencies
Familiarity with catalog ads, dynamic product ads, or feed-based advertising
Exposure to performance metrics such as ROAS, CTR, CPA
Experience in customer success, account management, or onboarding
What Makes Someone Successful in This Role

Comfortable leading conversations, not just participating
Proactive and ownership-driven
Understands that great design must drive performance
Able to balance brand aesthetics with measurable results
Organized and self-directed
What This Role Is Not

Not a pure graphic design position
Not a behind-the-scenes creative-only role
Not a passive support position
This is a highly visible, customer-facing position where your impact directly influences retention and growth.