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Design Strategist

Nbutexas · New York, NY, USA ·

Pay:
80.000 - 100.000
Job type:
Full Time

We are partnering with a fast-growing, venture-backed advertising technology company that helps ecommerce brands improve the performance of their paid social catalog ads across major platforms.

This is a hybrid role combining design execution, customer onboarding, and account ownership. It is ideal for someone who is both a strong visual designer and highly comfortable working directly with clients.

This position sits at the intersection of creative, performance marketing, and customer success. You will manage a portfolio of e-commerce brands, helping them design high‑performing catalog ads, launch campaigns successfully, and continuously optimize creative based on results.

This is not a pure design role, and it is not a pure account management role. Success requires strength in both areas.

Design Strategist Responsibilities

Design enriched catalog ad templates using internal creative tools

Translate brand identity into scalable paid social creative

Lead onboarding calls for new customers

Guide clients to successful campaign launch within their first 30 days

Conduct structured check‑ins to review performance and recommend creative testing

Monitor account health and proactively address risk before issues arise

You will be measured primarily on customer retention and successful activation.

Design Strategist Requirements
Required:

4+ years of professional design experience

Experience designing paid social ads (Meta, TikTok, Pinterest, etc.)

Portfolio that demonstrates performance‑focused marketing creative

Strong English communication skills and confidence on video calls

Experience working directly with clients or stakeholders

Strong organizational skills and ability to manage multiple accounts

Preferred:

Experience in adtech, martech, ecommerce, or digital marketing agencies

Familiarity with catalog ads, dynamic product ads, or feed‑based advertising

Exposure to performance metrics such as ROAS, CTR, CPA

Experience in customer success, account management, or onboarding

What Makes Someone Successful in This Role

Comfortable leading conversations, not just participating

Proactive and ownership‑driven

Understands that great design must drive performance

Able to balance brand aesthetics with measurable results

Organized and self‑directed

What This Role Is Not

Not a pure graphic design position

Not a behind‑the‑scenes creative‑only role

Not a passive support position

This is a highly visible, customer‑facing position where your impact directly influences retention and growth.

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