Marshalls Partnership Marketing Manager

Marshalls Partnership Marketing Manager

Marshalls is one of the nation's leading off-price family retailers with more than 1,300 stores across the country. Since opening its first store more than 70 years ago, the Marshalls name has become synonymous with off-price shopping. Marshalls hustles to get the good stuff™ so shoppers can find an amazing selection of high-quality, on-trend, brand name and designer merchandise for women, beauty, accessories, footwear, men, kids, and home - all at amazing prices.
The Marshalls Partnership Marketing Manager joins a team of leaders responsible for delivering programs with the intention of driving short and long-term growth for the brand. Marketing Managers have a strong understanding of the marketing landscape, channel standard processes and can effectively translate brand priorities, insights and data into planning and execution.
Reporting directly to the Manager of Partnership Marketing for Marshalls, this specific role is responsible for implementing strategies & programs crafted to drive meaningful brand awareness, consideration and perception lift through high impact partnerships in the fashion, lifestyle and entertainment arenas. This manager will work closely with key agency, external and internal partners, to collaboratively bring initiatives to life.
Who We Are Looking For: You.
Responsible for supporting the development and execution of Brand Partnership Programs, including:
Manage day-to-day execution of media and content plans, including coordination, review, and delivery of content across channels (video, digital, social, etc.)
Support development and tracking of measurement plans, including important metrics and reporting; analyze campaign performance and provide recommendations for optimization
Display creative & innovative thinking by bringing forth recommendations on new partnership opportunities that align with the evolving industry landscape
Assist in briefing agencies and external partners on brand vision, objectives, and investment strategy to help drive strong, high-quality outcomes
Partner with cross-functional marketing peers to develop and implement fully integrated plans, ensuring programs achieve maximum reach
Serve as key day-to-day contact for external agency and internal partners
Manage the annual partnership budget inclusive of forecasting, tracking monthly fees, submitting invoices, etc.
Supervise the Marketing Supervisor and encourage a culture in which associates feel welcomed, valued and engaged
TJX Marketing is committed to cultivating well-rounded marketers who have a collection of experiences and exposures that allow them to respond and flex to the needs of the business; media and consumer landscape – ultimately delivering positive momentum to the business and brand health. Joining our team means that throughout your TJX career, you will hold roles across brands and marketing functions, supporting and contributing to our strong focus of ensuring we meet our consumer needs, while also training and developing talent to best support the business
Qualifications
Bachelor's Degree or equivalent experience
6+ years of Marketing experience, preferably in retail or fashion, and with relevant partnership background
Excellent written and verbal communication skills
Experience managing a full-time employee(s) and/or team
Strong interpersonal skills, including deep listening and inquiry, effective communication, highly collaborative, participatory decision-maker
Interest in fashion/home trends, pop culture, entertainment and is digitally savvy
Experience evaluating creative and interpreting brand vision through creative execution
Ability to build relationships with all levels within an organization
Skilled user of Microsoft Office programs, Word, PowerPoint, Excel, Outlook
Openness to travel (20% of the time) to support partnership execution
This position is hybrid requiring at least two days per week in the Framingham, MA office and is not open to remote.
Benefits include Associate discount; 401(k) match; medical/dental/vision; HSA; health care FSA; life insurance; short/long-term disability; paid holidays/vacation /sick/bereavement/parental leave; EAP; incentive programs for management; auto/home insurance discounts; tuition reimbursement; scholarship program; adoption/surrogacy assistance; smoking cessation; child care/cell phone discounts; pet/legal insurance; credit union; referral bonuses. All benefits are subject to applicable plan or program terms (including eligibility terms) and may change from time to time. Contact your TJX representative for more information. In addition to our open door policy and supportive work environment, we also strive to provide a competitive salary and benefits package. TJX considers all applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, gender identity and expression, marital or military status, or based on any individual's status in any group or class protected by applicable federal, state, or local law. TJX also provides reasonable accommodations to qualified individuals with disabilities in accordance with the Americans with Disabilities Act and applicable state and local law.
Location: USA Home Office Framingham MA