The Opportunity
theSkimm, a part of Everyday Health Consumer, is hiring a Director of Product Management. This role sits at the center of theSkimm’s biggest opportunity: transforming a highly trusted brand and massive audience into deeper, more personalized engagement—and ultimately sustainable business value. You’ll be the connective tissue across the product ecosystem and the champion of making every user interaction feel intentional, valuable, and unmistakably Skimm.
Description
We’re looking for a strategic, user‑obsessed Product Manager to own the end‑to‑end customer journey across all Skimm surfaces—newsletters, website, and the app. Your mission: build a seamless, connected experience that moves millions of millennial women from first touch to habit‑forming engagement, and turns that engagement into measurable revenue growth, stronger retention, and long‑term business value.
This is a full‑time position reporting to the Head of Product, with close collaboration across Marketing, Lifecycle Optimization, Design, Engineering, and Content teams. The role is hybrid with the successful candidate working out of the NYC office 1–2 days per week at the manager’s direction.
Key Responsibilities
- Identify real customer problems and turn them into opportunities that drive audience and revenue growth.
- Map the user journey to help people progress with clarity and confidence.
- Find friction points across email, site, and app surfaces to unlock engagement.
- Ship the right solutions quickly by deciding what to build, refine, or retire to meet aggressive performance and business goals.
- Define and own success metrics—user behavior, product usage, conversion, and retention—and hold teams accountable to deliver meaningful outcomes.
- Drive how users discover value, deepen their relationship with the brand and content, and ultimately convert into loyal and engaged users.
What You’ll Do
- Own the customer journey from first impression to long‑term loyalty.
- Define, optimize, and continually evolve the user flow across newsletters, web, and the app.
- Build a cohesive strategy that accelerates activation, engagement, and retention.
- Own short‑ and long‑term product roadmaps for our portfolio of products and services and the systems that drive those experiences.
- Ensure continuous audience‑facing improvements, compliance, and security across our suite of products.
- Manage stakeholder communications and set expectations.
- Identify and partner with the best partners in our space to connect our vision with those partners.
- Author use cases and user stories and build shared understanding.
- Provide clear vision and scope documentation, use cases, workflows, wireframes, design requirements, and other materials needed to support product creation and refinement.
- Drive cross‑surface product experiences and connect disparate surfaces into one clear ecosystem.
- Build the “glue” between surfaces—smarter content discovery, personalized triggers, cross‑promotions, onboarding, and lifecycle nudges.
- Lead experimentation and insights.
- Develop and run a roadmap that is driven by qualitative and quantitative insights.
- Dig into data and user signals to identify friction points and breakthrough opportunities.
- Champion a culture of learning, constant iteration, and clarity around what moves the funnel.
- Shape how Skimm shows differentiated value.
- Clarify and elevate our paid value proposition within the broader Skimm universe.
- Partner with the content team to drive upgrades, return visits, and habit‑forming moments.
- Build for scale.
- Create frameworks, systems, and repeatable playbooks that the whole org can use.
- Manage cross‑functional alignment so teams are rowing in the same direction.
Job Qualifications
- 6–12+ years of product experience, ideally across consumer media, subscription products, marketplaces, or lifestyle apps with roadmap and KPI responsibility.
- Deep experience with email, web, app, lifecycle, and multi‑surface journeys with a media focus.
- Think in systems and pathways, not features.
- Turn user behavior data into a roadmap with real outcomes.
- Excellent communicator and collaborator—can rally creative, editorial, marketing, and engineering around a shared goal.
- Comfortable moving from 0 to 1, 1 to growth, and iteration cycles with ambiguous requirements.
- Empathetic to user needs and sharp about business drivers.
- Known for creating clarity, momentum, and a sense of focus.
- Strong quantitative and analytical abilities that drive decisions.
- Able to organize and motivate large cross‑functional teams and manage conflicting interests between teams to drive to solutions.
Salary
$130,000 to $170,000, with additional compensation based on experience, scope of the role, capabilities, education, training, and business performance.
Benefits
Competitive salary, comprehensive medical, dental, and vision coverage, life and disability benefits, Flexible Spending Accounts, 401(k) with company match, Employee Stock Purchase Plan, Flexible Time Off, Volunteer Time Off, paid holidays, family building and caregiving support, generous parental leave, fitness reimbursement, and access to wellness programs.
Equal Opportunity
Ziff Davis is an Equal Opportunity Employer. At Ziff Davis, Diversity, Equity, and Inclusion are focused on fairness, equal opportunity, and belonging, enabling us to attract and retain the best talent regardless of background or circumstances.
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