Brand Copywriter

Overview

Consumer Integration Team

The Foot Locker Consumer Integration Team connects cross-functional partners to deliver seamless, customer-first marketing experiences across physical and digital touchpoints. The

Store Marketing Coordinator

plays a critical role in supporting store-based marketing initiatives that drive traffic, elevate brand presence, and connect national campaigns to localized retail execution across Foot Locker and Kids Foot Locker stores. This role partners closely with the Manager, Store Marketing to assist in the coordination and execution of store marketing programs-ensuring brand, product, and cultural moments show up consistently, clearly, and on time across the fleet. The ideal candidate is highly organized, detail-oriented, and eager to learn how omni-channel store marketing strategies come to life at scale.

Responsibilities

Key Responsibilities

Store Openings & Closings (Support)
Support the execution of brand-led store opening and closing marketing plans, including timelines, asset tracking, and coordination with internal teams
Assist in maintaining elements of the Store Opening & Closing Playbook, ensuring assets, briefs, and executional details are accurate and up to date
Support go-to-market execution across:
Pre-opening awareness and buzz
Opening-moment activations
Post-opening sustained traffic drivers
Mall & Local Store Marketing

Coordinate in-mall and local marketing execution in partnership with Mall Operators and internal teams
Track deliverables, timelines, and approvals for mall and local initiatives
Support local events, activations, and experiential moments by managing briefs, assets, and executional details
Omnichannel Store Connectivity

Support in-store connectivity across channels by helping align:
Physical store marketing assets
Digital, app, and loyalty touchpoints
Media, social, and influencer moments
Assist in translating merchandising and store initiatives into clear omni-channel marketing communication
Partner with Community Impact and Geo teams to support marketing for store-level events and activations
Coordination & Reporting

Manage trackers related to store marketing assets, programs, and timelines
Gather execution feedback, store insights, and recap inputs to support reporting and optimization
Act as a day-to-day point of coordination between Corporate Marketing, Field Teams, Visual, and Operations on store marketing needs
Qualifications

Qualifications & Skills

2-3 years of experience in retail marketing, integrated marketing, store marketing, or related fields
Strong organizational and project coordination skills with high attention to detail
Ability to manage multiple timelines and workstreams in a fast-paced environment
Clear and effective written and verbal communication skills
Collaborative, proactive mindset with a willingness to learn and support where needed
Preferred

Experience supporting store openings, local marketing, or mall-based campaigns
Familiarity with Airtable and/or other project management tools
Understanding of retail store operations or visual merchandising processes
At Foot Locker, we value innovation, authenticity, and integrity in all that we do. To uphold the security and fairness of our hiring process, we ask that candidates refrain from using AI tools, including ChatGPT, during interviews and assessments. To ensure a smooth and secure experience, please review the following guidelines:

Cameras must be on for all virtual interviews.
AI tools are strictly prohibited during interviews or assessments.
We appreciate your understanding and cooperation as we work together to create a transparent and equitable hiring experience.

Benefits

The annual base salary range is $55,000-$63,500 This range represents the anticipated low and high end of the salary for this position. Salary will be determined by the education, experience, knowledge, skills, and abilities of the applicant, internal equity, and alignment with market data. Salary is one component of the Foot Locker, Inc. total compensation package, which includes the below.

Foot Locker Benefits :

Employee Discount
Paid Time Off
Medical | Dental | Vision Coverage
401(k) | Roth 401(k)
Stock Purchase Plan
Life Insurance
Flexible Spending Account
Opportunities for Advancement
Tuition Reimbursement for Qualified Courses
Strong Company Culture
Employee Resource Groups