Senior Digital Marketing Manager

Join ProMach and shine. Whether you are creative, strategic, persuasive, or mechanically inclined, there’s a place for you here. We are seeking a Senior Digital Marketing Manager to lead the execution, optimization, and performance measurement of our digital marketing ecosystem.

Responsibilities

Lead planning, development, execution, and optimization of digital marketing campaigns designed to create awareness, engage prospects, generate qualified leads, and support pipeline growth.

Develop and continuously optimize digital marketing strategies across websites, social media, digital campaigns, video, digital advertising, ABM programs, sales enablement tools, SEO, and generative engine optimization.

Collaborate with marketing leadership, sales leadership, product managers, and business unit leaders to identify market opportunities and align digital initiatives with revenue goals and growth strategies.

Lead and develop Marketing Specialists while driving effective management of agency and vendor relationships.

Create integrated digital marketing plans that support brand awareness, customer acquisition, sales enablement, product launches, and revenue growth objectives.

Own digital marketing performance reporting, including website traffic, conversion rates, lead volume, pipeline contribution, campaign ROI, cost per lead, email engagement, and social growth.

Direct the development and implementation of digital marketing plans that support new product launches and broader business unit growth initiatives.

Partner with internal teams and external vendors to develop compelling digital content, creative assets, and customer journey improvements that strengthen brand equity and business impact.

Qualifications

Bachelor’s degree in Marketing, Communications, or related field

Minimum of 8 years’ experience in digital marketing with demonstrated success; preferably in the packaging industry or a B2B environment

Experience with website strategy, SEO, landing page development, email marketing, CRM, marketing automation systems, and digital campaign execution

Experience with content management systems and web analytics platforms

Strong knowledge of current trends in digital media and social media

Strong writing, editing, proofreading, and design skills, including the ability to present concepts verbally

Expertise in Microsoft Office and Adobe Creative Suite, including Photoshop, Illustrator, InDesign, and Premiere Pro

Excellent organizational skills with the ability to prioritize and manage multiple projects

Self‑directed, works well in a team environment

Ability to travel as needed (25%)

Benefits

Competitive salary range (insert salary range) per year, based on experience

Annual bonuses, short‑ and long‑term incentives, and program‑specific awards

Comprehensive medical, dental, vision, and life insurance programs

Generous paid time off program

Retirement savings plan with company match

Immediate eligibility for benefits on first day of employment

Wellness program and disability insurance

Opportunities for career growth within a global organization

ProMach is an Equal Opportunity Employer. Pro Mach uses E‑Verify to verify employment eligibility of all new hires to work in the United States. Pro Mach is a drug‑free workplace. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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