Strategic Paid Search & CRO Analyst

Boston Children’s Hospital is seeking a Digital Marketing Analyst to manage and optimize paid search marketing programs. This role involves analyzing data to drive patient acquisition and improving website engagement through strategic alignment of paid and organic search efforts.
The successful candidate will utilize tools like Google Ads and Adobe Customer Journey Analytics, and collaborate with marketing teams to enhance campaign performance and user experience. A Bachelor’s degree and relevant experience in digital marketing is required.

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