DBC OUTDOOR ACCOUNT EXECUTIVE

Description
Are you a dynamic sales rep interested in helping local businesses?

If so, we’d love to have you join our sales team! We need someone who truly appreciates the connection between marketing and sales, someone who genuinely gets excited with each and every sale - big or small.

DBC Outdoor

is now hiring a new Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Greensboro, NC and the surrounding areas.

Company Overview
DBC Outdoor

is an outdoor advertising company located in Greensboro, NC.

DBC Outdoor

offers advertisers a variety of advertising formats, helping both local businesses and national brands stand out from the competition. We live by the Golden Rule, and we operate with honesty and integrity in every aspect of our business. We are open with our employees, transparent with our customers, and loyal to the communities in which we serve.

Benefits Overview
We offer a competitive and comprehensive compensation & benefits package for all full‑time employees. Some of our benefit offerings include, but are not limited to, multiple medical plan options, dental and vision insurance, paid vacation/sick time, 401K plan, and incentivized wellness programs.

Position Purpose
The purpose of the Sales Account Executive is to meet and exceed sales objectives by promoting and selling outdoor advertising to qualified advertisers. An Account Executive (AE) is expected to use professional sales techniques, build relationships, and develop long‑term advertising relationships that grow

DBC Outdoors

advertising sales.

Essential Functions and Responsibilities
Major Activities

Meet and exceed sales targets and monitor personal sales data and reports

Identify potential growth areas, open new accounts and increase

DBC Outdoors

market share

Become proficient in the use of

DBC Outdoor

computer tools to locate Co‑op prospects, follow‑up on Hot Leads, prepare proposals, and research

Prepare written presentations, reports and proposals

Become an active team member of

DBC Outdoor

and the advertising community

Develop presentation skills utilizing computer tools and present to clients on a regular basis

Maintain accounts receivable

Continually develop new product knowledge and acquire better selling skills

Keep abreast of competition – particularly newspaper, radio, TV, cable and online advertising

Actively participate in sale meetings, regional meetings, seminars and trade shows

Self‑Organization

Create and maintain daily, weekly, and monthly sales plans a month in advance

Maintain a professional sales appearance

Use sales tools and complete daily planner/sales program after each call and at the end of the day

Maintain organized up to date records of clients and sales activity

Time Management

Minimize travel time and maximize time in the field with clients

Travel overnight when necessary

Cluster your accounts to work them geographically and manage your time effectively

Administrative

Maintain client profiles and be prepared to submit daily planners/call reports, sales plans, forecasts and expense reports on a timely basis

Follow‑up on all client production orders and ensure campaigns begin and end as the client requested. If any problems arise, AE will communicate immediately with the client and manager to find a solution

Agree to check lights etc. on a regular basis when called upon

Operate within your expense budget

Knowledge, Skills, & Abilities Requirements

Ability to cold call businesses both over the phone and in person

Ability to make oral presentations to provide information or explain policies and procedures

Skill in speaking with persons of various social, cultural, economic, and educational backgrounds

Working knowledge of personal computers, including Microsoft Office Suite

Ability to adapt to new technology

Ability to explain the outdoor advertising business to customers and account executives from installation and product standpoints

Skill in writing grammatically correct routine business correspondence

Ability to perform effectively under fluctuating workloads

Skill in selling or promoting outdoor advertisements

Skill in establishing rapport and gaining the trust of others

Ability to establish and maintain cooperative working relationships

Ability to meet a sales quota

Working knowledge of general sales techniques

Ability to be intrinsically motivated to succeed and withstand rejection

Skill in working independently and following through on assignments with minimal direction

Requirements
Education & Experience Requirements

Current and Valid Driver’s License

College Degree preferred

Previous Outdoor Advertising sales experience preferred

CRM experience preferred

Physical Demands & Work Environment

The primary work environment for this position is a combination of an office environment and work in the field making sales calls and servicing existing accounts.

The physical demands for this position include light lifting, seeing (with a focus on reading, color distinction, acuity, depth perception, and peripheral vision), sitting less than 50% of the time, standing, talking, turning, and walking.

Nights spent away from home traveling are less than 10%.

DBC Outdoor provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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