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Director, New Business Development (Agency Vertical)

Nielsen Consumer LLC · Chicago, IL, USA ·

Pay:
$93,800-$170,000/yr
Job type:
Full Time

About this job

This is an exciting opportunity to play a key role in expanding NielsenIQ’s footprint within the media agency space. Your primary responsibility will be to engage with media agencies, developing and executing a strategic sales plan to increase revenue through NIQ audience data, planning and measurement solutions. Leveraging your industry expertise, you will drive long‑term client relationships, optimize client investments, and help agencies utilize NIQ’s data to improve audience targeting, planning and campaign measurement. We’re looking for someone who has digital and data sales experience, is determined, self‑motivated, and willing to go the extra mile while hunting for new business. We want an out‑of‑the‑box thinker who can capitalize on new opportunities and thrive in a strong, team‑based environment.

Key responsibilities

  • Responsible for prospecting, networking, and developing new business opportunities with media agencies.
  • Employ a consultative approach to deeply understand clients’ needs and position NIQ solutions to solve their business challenges.
  • Communicate effectively with clients both written and orally and provide excellent customer support.
  • Generate sales leads and maintain a pipeline of sales opportunities across a portfolio of clients consistent with NIQ’s growth strategy.
  • Negotiate annual or multi‑year contracts and ensure maximum renewal rate.
  • Develop insightful presentations and educate clients on current NIQ capabilities and resources.
  • Achieve sales quota consistent with NIQ margin goals and delivery expectations.
  • Collaborate with Customer Success and Product teams to ensure client satisfaction, renewal and growth for each account.

Qualifications

  • Minimum 8 years of experience in business development or sales, preferably within the media agency, ad tech, or data analytics space.
  • Strong understanding of programmatic, audience data, measurement solutions and media buying processes within media agencies.
  • Established contacts within media and social agencies.
  • Proven track record of meeting or exceeding sales targets and growing revenue with large enterprise clients.
  • Exceptional relationship‑building, negotiation, and communication skills.
  • Experienced in scoping and developing proposals and negotiation strategies.
  • Analytical mindset with the ability to translate data into actionable insights.
  • Excellent sales pipeline management skills with a track record of predictability and consistency.
  • Ability to work independently and collaboratively in a fast‑paced, dynamic environment.
  • Proficient in Microsoft Office software.
  • BA with a concentration in Communications, Marketing or Media or equivalent experience.

US Benefits

  • Comprehensive healthcare plan (medical, Rx, dental and vision)
  • Flexible spending accounts and Health Savings Accounts (including company contributions)
  • Life and AD&D insurance
  • 401(k) retirement plan including company matching contributions
  • Disability insurance
  • Tuition Reimbursement

Additional Information

This role has a market‑competitive salary with an anticipated base compensation of the following range: $93,800.00 – $170,000.00. Actual salaries will vary depending on a candidate’s experience, qualifications, skills, and location. This role may also be eligible for a sales‑based incentive or performance‑based bonus. Other benefits include a flexible working environment, comprehensive health insurance, industry‑leading parental leave, life insurance, education support and more.

Our Benefits

  • Flexible working environment
  • Volunteer time off
  • LinkedIn Learning
  • Employee‑Assistance‑Program (EAP)

Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws.

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